• Job Description

  Req#: 51575526

  Company Description

  We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

  Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

  Job Description

  NBCUniversal is looking for an Analyst of Content Consumer Insights to help reveal primary research insights in support of the TV & Streaming business.

  This individual will be a critical player within the Consumer Insights team, tasked with supporting primary research projects and conducting robust analysis in support of the team’s strategic objectives, especially as they relate to a variety of content for brands including Peacock, NBC, Bravo, E!, USA, SYFY, and Oxygen. In this role, you will report to the Sr. Manager of Content Consumer Insights in support of stakeholders across the organization.

  THE IDEAL CANDIDATE IS:

  A researcher ready to have an impact and dig into the data that helps drive strategic decision-making as it relates to storytelling, marketing, and strategic positioning. You should have experience with quantitative and qualitative primary research techniques and market research, including conducting robust analysis to discover the story in the data.

  WHAT WE NEED FROM YOU:

  • To be genuinely curious, smart, and motivated; ready to solve stakeholder problems through creative data analysis and research design
  • To contribute to the design of qualitative and quantitative research initiatives that support internal objectives, including writing surveys, analyzing data, reporting on and presenting findings, etc.
  • To discover the story in the data through thoughtful and robust analysis
  • To offer yourself as a consultative resource to peers and internal stakeholders, with deep knowledge of viewers and their preferences, habits, and lifestyles
  • To be a clear and effective communicator
  • And most importantly, to live the values of collaboration and teamwork, operating as one team across the NBCUniversal portfolio

  WHAT YOU WILL GET FROM THIS ROLE:

  • Conduct meaningful analysis: Contribute to optimizing content across all areas of the business, informing questions such as: which series to greenlight, creative optimization, marketing positioning, etc.
  • Drive impact: Contribute to a team playing a critical role in driving linear viewership and delivering on Peacock strategic goals for subscriber growth and engagement
  • Broaden your research knowledge: Expand your primary research skills and experience as you learn how to solve problems through creative research design and data analysis
  • Gain experience partnering with internal stakeholders: Build relationships with stakeholders like production, development, content strategy and marketing and partner with them to help achieve their objectives
  • Work with smart people and industry experts: Collaborate with experts across many different teams both at Peacock and within the greater NBCU organization
  • Achieve career & professional growth: Access resources to build on your research skills and develop your career
  • Work alongside a high-performing Consumer Insights team: You’ll be joining a supportive team that is highly motivated and proud of what they do, not to mention excited about content

  Qualifications

  Basic Qualifications:

  • Must love TV and be familiar with the TV & Streaming landscape
  • Bachelor’s degree required in a relevant field (Business, Market Research, Psychology, Sociology, Statistics, etc.), Master’s degree a plus
  • 1+ years of experience in market research and data analysis (includes internship experience), contributing to the analysis and completion of complex projects
  • Excellent writing and storytelling skills
  • Basic statistics knowledge and experience
  • Proven collaboration and interpersonal skills
  • Ability to juggle multiple projects simultaneously
  • Mastery of Microsoft Office suite

  Desired Characteristics:

  • Tableau a plus, but not required

  Additional Requirements:

  Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

  This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $62,000 - $80,000

  Additional Information

  NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing AccessibilitySupport@nbcuni.com.

• About the company

  NBCUniversal is primarily involved in the media and entertainment industry.

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