PM Hotel Group, a well-recognized and respected leader in the hospitality industry, is currently seeking a dynamic and experienced Area Marketing Manager to join our team.

In this role, you will have the opportunity to shape and execute marketing strategies across multiple properties, working closely with our dedicated team to drive brand awareness and growth. This position offers a unique chance to leverage your marketing skills in a fast-paced, innovative environment where your contributions will have a direct impact on our business.

As Area Marketing Manager, you will serve as part of the PM Hotel Group Commercial Strategies team providing support and expertise in the following areas:

• Responsible for all social media programs as it relates to your portfolio of hotels, and wedding/social: Facebook, Instagram, LinkedIn, e-communications, and blogs (as needed).
• Preserve the integrity of all hotels and their brand guidelines; maintain all sites with current promotions.
• Maintain the integrity of email lists.
• Produce monthly social channel analysis and KPI reports as part of month-end reporting.
• Work with the Director of Sales + Marketing, GM, Director of Food + Beverage (as needed), and PM Hotel Group Commercial Strategies team in partnership to ensure delivery of all property promotions.
• Help creative process for timely delivery of advertising, special event promotions, and other creative.
• Provide photography support when needed on property.
• Marketing Strategy – Develop and spearhead the execution of a cohesive, multi-channel marketing strategy to support all content calendars.
• Content Facilitation and Creation – Create content for the hotel promotions and marketing plans, including but not limited to, social media content and posts, menu templates, promotions, packages, and strategy for execution.
• Social Media Spend – Plan, budget, and execute social media spending for hotel social media accounts.
• Marketing Plan Audits – Direct and audit the social marketing plan implementation to ensure success is maximized, including, but not limited to, posts are completed accurately, and events occur on schedule.
• Collaborate with department heads to generate creative on-brand events to drive revenue.
• Manage new hotel openings and pre/post-renovation social media to include press releases.
• Analyze market trends and competitor activity to recommend improvements to achieve revenue goals.
• Influencer Support – Seek out and vet influencer opportunities for the hotels as needed.
• Newsletters – Develop and send monthly newsletters as needed.
• Advise and assist in the execution of internal marketing strategy at the property.
• Advise in the development of internal marketing collateral in conjunction with graphic design.
• Promotion & Event Calendars – Develop quarterly promotion and event calendars to pull from, utilizing our marketing/social media platforms.
  • Liaise with the Sales + Marketing leader, GM, and Commercial Strategies team to develop content for quarterly calendars.
  • Actively participate in hotel revenue calls once per month.
  • Hold bi-weekly marketing calls with each hotel to collaborate on content and strategies.
  • Be the subject matter expert on our marketing/social media platforms.
• Best Practices – Provide best practices and resources to support the execution of social media.
• Goals – Set metric-driven goals around engagement with customers and event revenue to benchmark the effectiveness of marketing plans and goals.
• All other directives from the Commercial Strategies team as necessary.

Skills & Abilities

• 3-4 years of marketing manager experience
• Strongly preferred hotel marketing experience and passion for hotels
• Preference to those who have strong knowledge of: Graphic and Video Editing Software including Canva, Adobe Suite, and other tools such as Mail Chimp
• Must have experience with social media management and scheduling tools
• Min 2 years of experience in both marketing planning and execution
• Succinct and clear written and verbal communication skills
• Maintain complete knowledge of and ensure associate compliance with all departmental/hotel policies, procedures, and all brand guidelines
• Perform any other job-related duties as assigned
• Minimal travel may be required to be successful in this position which may include limited overnight trips

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)