• Job Description

  Req#: 1134417
  !*!

  With a startup spirit and 115,000+ curious and courageous minds, we have the expertise to go deep with the world’s biggest brands—and we have fun doing it. We dream in digital, dare in reality, and reinvent the ways companies work to make an impact far bigger than just our bottom line. We’re harnessing the power of technology and humanity to create meaningful transformation that moves us forward in our pursuit of a world that works better for people. Now, we’re calling upon the thinkers and doers, those with a natural curiosity and a hunger to keep learning, keep growing., People who thrive on fearlessly experimenting, seizing opportunities, and pushing boundaries to turn our vision into reality. And as you help us create a better world, we will help you build your own intellectual firepower. Welcome to the relentless pursuit of better.

  We are inviting applications for the role of AM, Marketing Campaign Specialist

  In this role, you are required to work on digital campaign management and monitoring while working with external agencies, and digital and social media strategy consulting and development.

  Ideally, we are looking for a dynamic professional with experience in content marketing and digital marketing project management

  Responsibilities

  Marcom Support

  · Responsible for daily hands on work including building messaging, content & setting up digital campaigns (social media) in collaboration with Creative and Marketing teams, as well as 3rd party vendors

  · Translate customer needs into sales requirements through innovative marketing campaigns using multiple channels and tactics such as webinars, content generation, email and social media campaigns and virtual experiences

  · Collaborate closely with marketing agencies to design and develop content & promotional material for marketing campaigns, including working on translations of global content into local languages

  · Review and enforce customer brand guidelines across all marketing content and campaigns

  · Handle high volume requests each week while delivering high quality work.

  Qualifications we seek in you!

  Minimum qualifications

  · BA/BS or equivalent working experience

  · B2B experience

  · Marketing background with good written English

  · Excellent communication skills

  · Experience in creating digital ads, video and static across social media platforms such as LinkedIn, Facebook, YouTube, WhatsApp, e-mail and display

  · Good understanding of digital marketing KPIs – knowing how to prioritize and differentiate between key leading KPI’s and generic indicators

  · Team player attitude with ability to work independently and manage multiple projects in a fast-paced environment

  · Experience working across different time zones preferred

  · Experience working remotely

  · Self-starter and driven with a “can do” attitude

  · Strong organizational and problem-solving skills

  Preferred qualifications

  · Knowledge of Marketo/Eloqua

  · Can work cross functionally in many areas without being constrained by your job function.

  · An ability to interact and communicate effectively with others at all levels of the organization with diplomacy and tact.

  · Experience within B2B Marketing atmosphere

  · Demonstrated analytical skills and the ability to think outside of the box.

  · Experience in training junior campaign developers and driving innovative ideas for elevating our marketing standards

  Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

  For more information, visit www.genpact.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube.

• About the company

  Genpact is an American professional services firm headquartered in New York City, New York.

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