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Job Description
- Req#: 67775
Employer Industry: Healthcare Services
Why Consider this Job Opportunity:
- Competitive salary up to $[highest pay]
- Opportunity for career advancement and growth within the organization
- Work remotely anywhere within the continental U.S.
- Supportive and collaborative work environment
- Chance to make a positive impact on patient satisfaction and healthcare experience
What to Expect (Job Responsibilities):
- Lead audience activation management, processes, evolution, and oversee data taxonomy creation, set up and measurement
- Collaborate with media partners to configure, test, and validate destinations (social, display, rich media, targeting platforms) to send segments for audience activation
- Influence internal teams and take a leadership role to ensure that key audience segmentations are used appropriately and regularly
- Be the subject matter expert in audience data management and insights - build a learning agenda to evangelize audience management best practices and educate marketers
What is Required (Qualifications):
- 8+ years of experience in a combination of marketing, digital marketing, digital platforms, or media
- Seasoned experience with Data Management Platforms, Customer Data Platforms, and Programmatic Platforms to create attributes, segments, push audiences live, and prepare audience analysis
- Strong familiarity with digital advertising ecosystems
- Strong familiarity Salesforce Marketing Cloud and Data Cloud
- Strong familiarity with Adobe Analytics
How to Stand Out (Preferred Qualifications):
- 0-2 years of experience as an Rx Technician or Customer Service Representative in a healthcare-related service
#HealthcareServices #Marketing #DigitalMarketing #AudienceManagement #DataAnalysis
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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.About the company
UChicago Medicine provides superior health care in a compassionate manner, ever mindful of each patient's dignity and individuality.
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