• Job Description

  Req#: R1039462

  Job Title:

  Digital Account Director, iProspect

  Job Description:

  Introduction

  Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centred approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

  iProspect is an important part of our world-class offering.

  iProspect is a global digital-first end-to-end media agency. Its unmatched mix of media strategy and storytelling with digital expertise and audience knowledge defines the new territory of performance-driven brand building. By delivering human-centric solutions, iProspect accelerates growth for the world’s most iconic brands including Sonos, Cox, LG, Hilton, Levi’s, Budweiser, Microsoft, and Procter & Gamble. The iProspect team works across a network of more than 8,000 media and performance specialists spread across 93 global markets.

  Purpose of the Role

  Reporting into a Client Partner, as an Associate Director within the Client Services team you will drive business growth by unlocking the client’s business opportunity and capability; deliver outstanding client service and be at the forefront of driving innovative and ambitious solutions to client challenges, all of which have measurable business performance outcomes at the heart.

  Acting as the brand ambassador, you will help build the business reputation and become an authoritative point of contact for clients.

  This role is working exclusively on a leading iProspect client. An ecommerce client that offers a vibrant, digital-first department store proposition to the UK market. The aim of the role is become an extension of the client’s media team and a trusted strategic advisor, working alongside a dedicated team, operating across channel, you will own performance across digital channels, working closely with the rest of the team to drive a holistic approach to planning and forecasting business outcomes.

  Key Responsibilities

  • Driving efficient business growth through the client’s adoption of digital media channels with a laser focus on performance, ensuring targets and KPIs are met.

  • Effectively managing specialist channel team resources & workflows; ensuring they build strong relationships with the client, deliver best-in-class insights and recommendations, alongside ongoing experimentation to consistently drive success and outstanding performance.

  • Demonstrating a deep understanding of the clients products and services. Be at the forefront of understanding and interpreting the clients objectives and challenges in order to deliver innovative, ambitious, effective commercial media plans.

  • Managing client budgets for forecasting accurate spend and performance projections, and consistently tracking progress, whilst leading client strategies and highlighting opportunities for growth and maximising returns.

  • Understanding the clients overall business plan, working closely with the senior account leadership team to ensure the business runs profitably and updates forecasts regularly.

  • Ensuring accurate client billing and debt management.

  Qualifications + Skills [bullet points]

  • A proven track record in a digital performance role, either client or agency side, with an emphasis on social media and online display and Video.

  • An in-depth understanding of digital performance and analytics with the ability to work closely with specialists to drive best-in-class results for clients.

  • Experience of creating and leading commercially sound digital media plans across multiple channel activations, including the forecasting of outcomes.

  • An ability to identify growth opportunities, drive innovative solutions and create structured testing plans, alongside measurement solutions to gauge success.

  • A passion for understanding audiences and the application of 1st party data to enhance targeting and performance within channels.

  • A good level of understanding of analytics tools such as Google or Adobe analytics.

  • A keen interest in the fashion/retail ecommerce market.

  What we offer

  • This is a permanent role.

  • The team is based in our Manchester office but operates a hybrid working arrangement. The team currently work 2 days a week from our Lower Byrom St (Bonded Warehouse) office, further days may be required depending on business needs/client meetings.

  • As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

  Inclusion and Diversity

  Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

  We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

  About dentsu

  Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

  Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.

  Location:

  Manchester - Bonded Warehouse

  Brand:

  Iprospect

  Time Type:

  Full time

  Contract Type:

  Permanent

• About the company

  Dentsu Aegis Network Ltd. is a multinational media and digital marketing communications company headquartered in London, United Kingdom, and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu.

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