Job Description

HEJ!
What if you could inspire to make everyday life just a little bit better? The answer is simple: You can. That is what IKEA is all about - creating a better everyday life for the many people. At IKEA Marketing & Communication AB (IMC), you are a part of making it happen!

IMC is the global in-house agency for the IKEA brand. We create and produce the content that inspires people to make a better everyday life. We are responsible for planning and developing marketing communication for all IKEA markets across the world – from the global IKEA website to local ad campaigns. Headquartered in Älmhult, Sweden, IMC is a meeting point for creatives and communicators from around the world who share a passion for the IKEA product range, home furnishing and people’s lives at home. Our mission is to create impactful communication that brings the IKEA brand to life and helps turn visitors into customers.

We are now looking for a temporary Content Leader from January to December to join the team to IMC Amplification Team in Älmhult. Do you want to join us?

Job description
As Content Leader you will:

• Define and lead new ways of working and processes across IKEA for impactful and cost-efficient management of assignments for IMC always with a business- & creative mindset
• Lead and manage common content and on-request assignments.
• Use your leadership skills do define, assign and follow-up of the content assignments that deliver to IKEA M&C Delivery plan
• Manage closely the portfolio budget and connected performance indicators to secure the delivery to business priorities within the agreed frames (quality, time, costs)
• Secure, through areas of expertise across S&P, that decisions and insights are captured in assignment briefs and are fact-based, securing customer centricity
• Manage and implement content frameworks and enablers (such as Convert library) to secure effectiveness and efficiency in content assignments
• Contribute to marketing & communication planning securing range priorities and product selection in close collaboration with CBR and M&C Planning
• Define and prioritize content assignment business needs into digital capability development
• Contribute to stakeholder engagement: CBR Range Areas, IMC, IKEA Franchisees (retailers) for all communication
• Contribute to creating an idea and feedback culture in cross collaboration with assignors, internal areas, and external partners

Qualification

• You have great passion and experience to lead communication development with a visionary and inspirational approach.
• You understand the customer journey, how they consume and experience communication as well as up-to-date knowledge about today’s omnichannel landscape, market, and industry trends.
• You translate vision, strategies, and business direction into clear actionable development plans (business & competence).
• You lead through people with the IKEA values at heart and build strong working relationships while co-creating and collaborating with colleagues across the organization.
• You have experience in leadership, direct or indirect and passionate about enabling teams to develop and achieve common goals.
• You are driven by working with time-limited projects that have a start and end date as well as being flexible when you must.
• You build and manage stakeholder relationships, creating synergies, and negotiating in a multi-layered organization to drive decisions and consensus.
• You think strategically and conceptually with the ability to manage multiple deliverables.
• You are a true ambassador of IKEA values, living and sharing them daily and you have a desire to strengthen the IKEA Brand.
• You have a passion for life at home, home furnishing and for meeting customers’ needs. It’s important that you have strong written, visual, and spoken communication skills to be successful in this role.

More Information

The role is temporary for 12 month.

Are you ready to make the world a little better, together? We want to hear from you!
This is a place where you can focus on doing what you love. There are no dress codes or closed offices. No day is ever the same. All ideas are welcome. Everyone tries to pitch in when needed, and failures are seen as a way of learning. When you enter our building, we want you to feel that you can inspire billions of people all over the world.

This is a permanent role based in Älmhult.
We look forward to receiving your application in English by 21st of December 2023 Please, upload your CV (resume) and a short cover letter sharing what motivates you for the role in. And please note that we will hold interviews on a continuously basis and might close the process earlier than stated.

If you have any questions regarding the position, please contact Antonia Banuelos-Leon (Antonia.banuelos-leon@inter.ikea.com For questions regarding the recruitment process, you are welcome to contact jonas.levin@inter.ikea.com