FULLBEAUTY Brands
COORDINATOR, DIGITAL MARKETING
This job is now closed
Job Description
- Req#: 472287
- Own the email marketing operational process for 2-3 brands by managing and executing all marketing campaigns with assistance from our third party operations agency (who will handle email setup, testing, deployment)
- Assist in the creation of email and social media content calendars
- Help execute social media plans
- Own reporting and metrics on all digital (email, social media, paid social) campaigns.
- Support the implementation of email and social media marketing projects across all the FullBeauty brands
- Conduct ongoing competitive analysis of the paid search landscape (including new functionalities & tools) and offer insights based on the findings.
- Bachelor’s degree in Marketing or related field.
- 0-1 year of experience within Digital Marketing, Social Media and/or email marketing
- Strong analytic skills, computer skills and knowledge of Excel i.e. v-lookup, pivot tables
- Demonstrated presentation, verbal and written skills
- Ability to thrive in a cross-functional environment while juggling multiple responsibilities.
- Ability to listen and contribute as a positive and solution oriented team player
- Ability to think creatively
- Proficiency with Adobe Analytics and be self-sufficient in analyzing data to drive site merchandising decisions
FULLBEAUTY Brands™ is the premier fashion and lifestyle destination for the plus size customer. We are an online and catalog marketplace offering a curated collection of the finest family of plus size brands and thousands of products.
POSITION SUMMARY:
The Digital Marketing Coordinator will report into the Digital Marketing Manager and help drive online revenue and brand awareness for 2-3 brands. They will work on the execution of email marketing programs, paid search & display channels and social media campaigns. This role will have exposure to all aspects of the digital marketing function to support overall marketing effectiveness.
PRIMARY RESPONSIBILITIES:
MINIMUM QUALIFICATIONS:
FULLBEAUTY Brands™ is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status.
About the company
Fullbeauty Brands is an American plus size women’s and men’s apparel and home goods holding company based in New York City.
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