• Job Description

  Req#: 39878

  Our Paramount Brand Studio team focuses on three key areas: Business, People and Culture. Our business mission is to drive revenue by translating and shaping assets into innovative, impactful experiences for brands and consumers. With revenue as our #1 focus, we balance business requirements and user experience, understanding both advertiser needs and consumer behaviors.
  
  Consultative selling is at the core of what we do, helping clients to achieve their KPIs. We use data and insight-led inspirational storytelling, industry-leading technology and premium, captivating content, and world-class design and production capabilities to develop solutions that drive results.

  
  Our people are our greatest asset. We strongly believe in career growth and development and have invested in tools that help all team members advance their careers. Our culture is based on trust, teamwork, and transparency. We embrace diversity and inclusion and value both personal and professional success.

  Role Details:

  Marketing Strategy represents the voice of our business units within the Paramount Advertising organization. The team is charged with market positioning, demand generation, opportunity development, and the post-sale activation of sponsored media solutions. The Coordinator of Marketing Strategy, Social, will support our social business. The Social Strategy team is responsible for developing and advancing social sponsorship strategy for the Paramount brands, empowering, and educating Paramount Brand Studio and Sales on social solutions for brands and innovating and improving our social offerings in response to evolving client needs. The Social Strategy team supports the sales process from ideation to execution for sponsored campaigns that run on social media platforms. The ideal candidate is highly organized, solutions-oriented, and thrives in this fast-paced and quickly evolving marketplace. This role will be focused on pre-sale support but will support post-sale efforts.
  

  Your Day-to-Day:

  • Liaise with content teams to vet sponsored content opportunities for social distribution, developing strong relationships with our content team and becoming an expert in Paramount content
  • Develop opportunity one-sheets and media plans, ensuring key sales materials are up to date
  • Act as a product expert in Paramount’s social ad inventory (X Amplify, Snapchat, TikTok)
  • Assist in the management of post-sale execution of sponsorships and custom brand programs on our social platforms, including tracking key creative assets, monitoring live elements to ensure peak performance, and preparing client-facing wrap reports.
  • Act as a social content expert, researching and analyzing internal and external reporting to identify content trends and optimizations to uplevel our offering.
  • Assist with day-to-day and team advancement projects (e.g., internal process audits and improvements) that create new efficiencies and improve work quality.
  • Contribute to brainstorm sessions and weekly meetings, keeping and distributing notes and records to internal stakeholders.

  Qualifications:

  • Bachelor’s degree with experience in social, digital media, or relevant marketing or analytics field
  • Extremely detail-oriented with the ability to multi-task and manage various project elements simultaneously
  • Strong copywriting and communication skills, with the ability to convey complex concepts in plain, easy-to-understand language
  • Positive, insatiably curious, and resourceful, with a strong ethic
  • A keen interest in entertainment, the streaming landscape, and social media preferred
  • Photo and/or graphic-editing skills (for creating mockups for advertisers) preferred
  • A strong grasp of what’s trending in the social media space preferred

  
  Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.

  ADDITIONAL INFORMATION

  Hiring Salary Range: $50,000.00 - 57,500.00. The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.

  https://www.paramount.com/careers/benefits

  Paramount is an equal opportunity employer (EOE) including disability/vet.

  At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

  If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.

• About the company

  ViacomCBS Inc. Headquartered at One Astor Plaza in Midtown Manhattan, New York City, the company operates over 170 networks and reaches approximately 700 million subscribers in approximately 160 countries, as of 2020.

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