Description -

You’re out to reimagine and reinvent what’s possible—in your career as well as the world around you. So are we. We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference.

Our Global Consumer PC Marketing team is looking for an experienced Omnichannel Marketing Manager that is equally adept at developing insights-driven customer journey strategies as they are with rolling up their sleeves to understand which tactical levers will optimize conversion and purchase. In this role you will work cross-functionally with global business units, go to market teams and country marketers.

The ideal candidate will be proactive and have a bias for action, with a deep understanding of the conversion and purchase phase of the customer journey. You understand the breadth of omnichannel marketing from the importance of accurate product positioning to driving world-class creative and data driven insights around path to purchase.

Roles and Responsibilities:

Reporting directly to the Omnichannel Team Manager, this role will:

• Develop insights-led omnichannel marketing strategies for various consumer PC product lines, especially in driving consideration and purchase
• Drive creation and execution of omnichannel assets to design world-class shopping experiences on HP.com and at key retailers around the world, both in store and online
• Craft product messaging that concisely communicates value propositions, features, and KSPs in a way in which shoppers clearly understand the benefits
• Ensure close collaboration with business partners, market marketing partners, and go to market teams to bring to life the 4Ps of marketing
• Manage marketing agencies to develop their best creative work that drive measurable results
• Manage project budgets and forecasting for assigned initiatives

Knowledge and skills

• Minimum of 5 years in professional marketing roles
• Digital mastery with demonstrable knowledge and experience of omnichannel marketing, content marketing and media, ideally in a consumer, retail, or ecommerce environment
• Experience with marketing asset production including but not limited to photography, video, digital and traditional media
• You will be able to identify great creative from average creative
• Proven track record of agency/client management
• High level of tact and diplomacy
• Ability to interact with all levels of the company, from top to bottom
• Budget planning and process management
• WW, Regional and Country experience
• Driven, energetic, and possesses a growth mindset
• Quick learner, blast to action, brave

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EEO Tagline -

HP Inc. is EEO F/M/Protected Veteran/ Individual with Disabilities.