• Job Description

  Req#: 25-16961
  
  
  

  Creative Director V

  ABOUT THIS FEATURED OPPORTUNITY

  We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage Meta's small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and cross-functional teams to deliver high-impact, strategic work that drives revenue for the business.

  THE OPPORTUNITY FOR YOU

  Develops and leads creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy
  Excels in the ability to ideate, develop, and refine campaign ideas
  Leverages historical campaign performance and trends to inform future creative decisions
  Works with AI and GenAI tools for creative ideation and production
  Provides constructive guidance to external agencies and cross-functional teams to ensure high-quality creative output across on- and off-platform deliverables such as digital ads, websites, sales enablement materials
  Leads regular creative reviews and presentations to internal stakeholders, including senior leadership
  Sets the creative inputs across creative testing plans to optimize creative
  Fosters strong relationships with cross-functional teams and partners to ensure seamless collaboration and effective communication
  Designs and develops visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding
  Creates design assets, such as graphics, icons, and illustrations, to enhance campaign visuals
  Stays up-to-date with industry trends, emerging technologies, and best practices in advertising and marketing and implements relevant insights on the work

  KEY SUCCESS FACTORS

  5+ years of work experience as a Creative Director in advertising or marketing or lead in a creative/design related occupation
  Bachelor's degree in Digital Design, Visual Design, Advertising Art Direction, or equivalent experience
  Experience with AI and generative AI tools used for creative ideation and production
  Portfolio that showcases ability to develop innovative, concept-driven campaigns that drive results, a mastery of art direction, and design principles
  Excellent communication, presentation, and interpersonal skills
  Strong understanding of the B2B marketing landscape and Meta's advertising tools
  Ability to collaborate effectively with external agencies and cross-functional teams
  Strong problem-solving skills and ability to think strategically
  Energized by working in a fast-paced environment
  
  Software Proficiencies
  Figma
  GenAI tools
  Adobe Creative Suite including Firefly
  After Effects
  Premiere
  Media Encoder

  Additional Information

  Top 3 must-have HARD skills:	1. Creative conceptual ability: the ability to ideate develop and refine advertising campaign ideas. 2. Mastery of art direction: the ability to design and develop visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding. 3. Excellent communication, presentation, and interpersonal skills: the ability to collaborate effectively with external agencies and cross-functional teams
  Good to have skills:	-
  Story Behind the Need ¬タモ Business Group & Key Projects:	Creative Experiences (Creative X) is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop all consumer brand content and experiences for the Meta company, Facebook app, Instagram, Messenger and WhatsApp. We are seeking an exceptional advertising Creative Director with art direction expertise to drive the development of innovative, concept-driven performance campaigns that engage Meta's small and mid-size business audiences across multiple digital platforms. As a creative leader, you will be responsible for guiding external creative agencies and cross-functional teams to deliver high-impact, strategic work that drives revenue for the business.
  Compelling Story & Candidate Value Proposition:	Our vision is fearless creativity that redefines social. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across five of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences. We believe in attracting and nurturing world class talent with a focus on diversity, community and career development.
  Typical Day in the Role:	Develops and leads creative concepts for ongoing marketing campaigns, ensuring alignment with business objectives and brand strategy Excels in the ability to ideate, develop, and refine campaign ideas Leverages historical campaign performance and trends to inform future creative decisions Works with AI and GenAI tools for creative production Provides constructive guidance to external agencies and cross-functional teams to ensure high-quality creative output across on- and off-platform deliverables such as digital ads, websites, sales enablement materials Leads regular creative reviews and presentations to internal stakeholders, including senior leadership Sets the creative inputs across creative testing plans to optimize creative Fosters strong relationships with cross-functional teams and partners to ensure seamless collaboration and effective communication Stays up-to-date with industry trends, emerging technologies, and best practices in advertising and marketing and implements relevant insights on the work Designs and develops visual concepts, including typography, color palette, and imagery, to support campaign messaging and branding Creates design assets, such as graphics, icons, and illustrations, to enhance campaign visuals
  How will performance be measured:	Creative quality of campaigns, Proactiveness, Communication skills
  Does this role deal with graphic and/or objectionable content to any extent?:	No

  
  Our benefits package includes:

  • Comprehensive medical benefits
  • Competitive pay
  • 401(k) retirement plan
  • ...and much more!

  
  About INSPYR Solutions
  Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients' business objectives and cultural needs. Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at inspyrsolutions.com.
  
  INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
  
  
  
  

  Information collected and processed through your application with INSPYR Solutions (including any job applications you choose to submit) is subject to INSPYR Solutions’ Privacy Policy and INSPYR Solutions’ AI and Automated Employment Decision Tool Policy: https://www.inspyrsolutions.com/policies/. By submitting an application, you are consenting to being contacted by INSPYR Solutions through phone, email, or text.

• About the company

  Genuent provides an innovative approach to the Delivery of Information Technology Talent. Genuent is becoming INSPYR Solutions.

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