Company

Federal Reserve Bank of San Francisco

We are the San Francisco Fed, public servants with a congressionally mandated mission to promote a sound and stable economy to support the lives of all Americans. We are a community-engaged bank, and we are committed to understanding and serving the vibrant, diverse people of the Twelfth District. That means we seek and appreciate new perspectives. We respect people for what they do and for who they are. We build opportunities to learn and grow. When you join the SF Fed, you become part of a team united in its purpose to promote an economy that works for everyone.

Digital Channels Specialist

Provides support and execution across all digital properties—from posting, calendaring, and leading online events—to assessing metrics and iterating to achieve optimal performance, while ensuring alignment with the Bank’s external communications strategy . Demonstrate extensive knowledge of w eb and social trends and digital monitoring to effectively amplify the Bank’s work.

Job Description

• Drafts and edits digital assets including blogs, content series, the website, newsletter and social media
• Posts content across channels, and works with other team members to ensure coverage, posting accuracy and timeliness
• Deep understanding of digital technology and platforms suited for website, social, newsletter, analytics management
• Assists in developing social/digital metrics reports –pulling raw data, drafting analysis, and tracking to identified benchmarks
• Helps develop strong digital ecosystem by aligning key moments and campaigns, including Bankwide events and key external moments
• Actively monitors digital properties. Helps develop standards for monitoring and digital practices
• Expert on the platforms including social media channels, messaging apps, and emerging digital channels. This includes but is not limited to X, Facebook, LinkedIn, Instagram, Medium, Reddit, Quora, YouTube– both as a marketer and as a user
• Strong analytical skills and data-driven thinking. Deep knowledge of analytics and reporting tools, such as Sprout Social (Simply Measured), Meltwater ( Sysomos ), Salesforce Marketing Cloud, among others
• Excellent verbal and written skills, with a finesse for copywriting
• Familiarity with SEO and SEM
• Self-motivated and conceptual thinker, with ability to work collaboratively with a diverse group of individuals and leaders
• Demonstrated ability to organize and prioritize projects efficiently in a fast-paced environment to meet tight deadlines . General understanding of CSS and HTML a big plus

#LI-Hybrid

Hiring Salary Range: $87,000 - $139,000 (San Francisco)

Final salary and offer will be determined by the applicant’s background, experience, skills, internal equity, and alignment with market data.

At the Federal Reserve Bank of San Francisco, we offer a wonderful benefits package including Medical, Dental, Vision, Pretax Flexible Spending Account, Paid Family Leave Care, Backup Child Care Program, Pretax Day Care Flexible Spending Account, Vacation Days, Sick Days, Paid Holidays, Pet Insurance, Matching 401(k), and an unheard-of Retirement / Pension.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

The Federal Reserve Bank of San Francisco is an Equal Opportunity Employer.

Full Time / Part Time

Full time

Regular / Temporary

Regular

Job Exempt (Yes / No)

Yes

Job Category

Communications/Public Relations

Work Shift

First (United States of America)

The Federal Reserve Banks believe that diversity and inclusion among our employees is critical to our success as an organization, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. The Federal Reserve Banks are committed to equal employment opportunity for employees and job applicants in compliance with applicable law and to an environment where employees are valued for their differences.

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