ACT

Digital Marketing Analyst I


Pay$60000.00 - $70000.00 / year
LocationRemote
Employment typeOther

This job is now closed

  • Job Description

      Req#: 2540
      Employer Industry: Education Assessment and Innovation

      Why consider this job opportunity:
      - Salary up to $70,000 annually
      - Comprehensive benefits including medical, dental, vision, and 401(k) with company contributions
      - Opportunity for career advancement and growth within the organization
      - Flexible work environment with remote work options
      - Supportive and inclusive workplace culture that values diverse perspectives

      What to Expect (Job Responsibilities):
      - Develop and execute effective digital advertising campaigns aligned with business goals for B2C and B2B channels
      - Research and select appropriate advertising channels to effectively reach target audiences
      - Create and manage engaging digital ad content in collaboration with the creative team
      - Monitor and optimize advertising campaigns on platforms such as Google Ads and Facebook Ads
      - Collaborate with cross-functional teams to ensure effective campaign execution

      What is Required (Qualifications):
      - At least 2 years of experience in digital advertising, including project management experience
      - Proficient in Google Ads, Google Analytics 4, and Facebook Ads
      - Familiarity with the marketing funnel and experience running digital ads for awareness and lead generation
      - Strong analytical mindset with the ability to interpret data and provide actionable insights
      - Bachelor's degree in marketing, advertising, business, or a related field

      How to Stand Out (Preferred Qualifications):
      - Experience in the education industry
      - Knowledge of additional digital advertising platforms such as Reddit Ads, TikTok Ads, and connected TV platforms
      - Google Certifications are a plus

      #Education #DigitalMarketing #RemoteWork #CareerGrowth #DiversityInWorkplace

      We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
      We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
  • About the company

      ACT, Inc. is an American 501 nonprofit organization, primarily known for the ACT, a standardized test designed to assess high school students' academic achievement and college readiness.

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