Employer Industry: Healthcare Services

Why consider this job opportunity:
- Salary up to $137,900
- Opportunity for career advancement and growth within the organization
- Flexible work environment, with a mix of remote and office settings
- Engaging role that allows for creativity and innovation in digital marketing
- Competitive compensation package, including potential annual bonuses and long-term incentives
- Chance to make a significant impact on patient engagement and care quality

What to Expect (Job Responsibilities):
- Track, analyze, and report on key performance indicators (KPIs) for digital marketing activities
- Develop and implement methodologies to measure the ROI of digital marketing campaigns
- Conduct keyword research and implement SEO strategies to improve organic search rankings
- Manage reputation through review monitoring and email solicitation campaigns
- Serve as the digital marketing expert, educating stakeholders on best practices and innovative tactics

What is Required (Qualifications):
- Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field
- Minimum of 4 years of experience in digital marketing, preferably in a healthcare or oncology setting
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Facebook Blueprint, Hubspot)
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent communication and interpersonal skills

How to Stand Out (Preferred Qualifications):
- Experience with UX design and user testing
- Knowledge of HIPAA regulations and compliance in digital marketing

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