At Hy-Vee our people are our strength. We promise “a helpful smile in every aisle” and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.

Job Description:

Job Title: Digital Marketing Intern

Department: Marketing

FLSA: Non-Exempt

Marketing Summer Intern

We're in search of a motivated and detail-oriented Digital Media Intern to join our team. This internship offers an exciting opportunity for a college student to gain hands-on experience in digital retail marketing while contributing to the optimization of our shoppable video player and digital asset management tool. The ideal candidate will have a passion for digital media, strong attention to detail, organizational skills, and a desire to learn and grow in a fast-paced environment. This intern will have access and contribute to catalog in years worth of footage and photographs detailing the amazing work being done at Hy-Vee.

PRIMARY RESPONSIBILITIES:

• Tagging within Shoppable Video Player:
  • Assist in tagging products/services within shoppable video content, ensuring accuracy and consistency.
  • Work closely with the marketing team to implement tagging conventions and optimize user experience.
  • Help monitor performance metrics and provide insights for tagging strategy refinement.
• Digital Asset Management:
  • Support the organization and maintenance of digital assets within a digital asset management tool.
  • Learn to apply metadata, keywords, and descriptions to assets for improved searchability and retrieval.
  • Collaborate with team members to ensure assets are properly categorized and tagged for various campaigns.
  • Assist in leading trainings across departments.
• Quality Assurance:
  • Learn to conduct quality assurance checks to ensure tagged content and digital assets meet established standards.
  • Assist in identifying and resolving discrepancies or errors in tagging and metadata.
• Documentation and Reporting:
  • Assist in documenting tagging processes, best practices, and workflows for internal reference.
  • Assist in reviewing assets input by other departments and team members to ensure taxonomy is consistent and in compliance.
  • Gain experience in generating reports on tagging performance, asset usage, and trends.

THE SUCCESSFUL CANDIDATE WILL HAVE:

• Excellent written and verbal communication skills.
• Excellent project management skills and attention to detail.
• Strong leadership skills with a drive to take charge.
• Ability to be flexible in a fast-paced and ever-changing environment.
• Ability to work on a variety of projects simultaneously and adhere to multiple deadlines.
• Ability to develop and maintain team relationships.
• Proficiency in Word, Excel and PowerPoint.
• Self-motivation and ability to work independently with minimum supervision.

MINIMUM EDUCATION AND EXPERIENCE REQUIRED TO PERFORM JOB:

• Currently enrolled in college pursuing a degree in Marketing, Digital Media, Communications, or a related field.
• Strong interest in digital marketing, digital preservation, content management, or digital asset management. (Video experience is a bonus.)
• Attention to detail and a commitment to maintaining accuracy in tasks.
• Excellent organizational, communication, and problem-solving skills.
• Ability to work collaboratively in a team environment and manage multiple tasks simultaneously.
• Knowledge of metadata and archival encoding standards and experience with cataloging standards and practices are preferred but optional.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

Are you ready to smile, apply today.