ABOUT YOU GmbH
Digital Marketing Manager (m/f/d) - EDITED
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Job Description
- Req#: HW2505-00200A
- Creation and implementation of the performance marketing strategy & goals in alignment with the team lead marketing
- Planning, implementation, optimisation and reporting of online campaigns across several tools and platforms (Google Ads, Meta Ads)
- Planning, implementation, optimisation and reporting of our Newsletter campaigns in alignment with the marketing team
- Defining and creating materials for digital campaigns and promotions in alignment with the graphic designers
- Implementing A/B testing and researching on new ways of maximizing conversions and impact of our campaigns
- Organizational tasks such as budget and time planning, marketing calendar update, invoice control and KPI achievement
- A minimum of 3 years of experience in performance marketing are required for this role
- Strong understanding of performance marketing, KPIs and conversion optimisation
- You have proven experience in implementing campaigns for specific channels: Google Ads & Meta Ads (SEA & Paid Social)
- Experience with Email Marketing within the ecommerce background is highly desirable
- Knowledge of META and Google business & Analytics tools, as well as CRM interfaces (Emarsys, Mailjet, etc)
- Knowledge of specific tools (Smartly, Adobe Photoshop, etc.) is not a must but a nice to have
- Communication skills and a strong hands-on mentality
- Quick perception, high motivation as well as analytical thinking
- Very good knowledge of MS Office
- Grow together with one of the fastest growing eCommerce companies in Europe
- Flexible working times
- 40% discount on our online shop
- Fresh fruits + drinks everywhere
- Language courses (German & English)
- Free sports courses & reduced price for gym membership
- Subsidized public transportation ticket
- Free choice of hardware and operating system (Mac, Windows, Linux) also for private usage
- Modern office in the city center of Hamburg
- International working environment and English as company language
- Company flats (subject to availability)
- Agile work environment and cross-functional teams
- Dog-friendly office
- Professional training
Company Description
EDITED has established itself as a well-known international fashion brand that stands out with a detailed design language, extraordinary capsule collections and high-quality basics. Our international creative team in Berlin designs trend focused collections and exclusive styles with a premium feel.
As a Digital Marketing Manager - EDITED (m/f/d) you are responsible for the holistic planning and implementation of our paid digital campaigns (brand and performance) including our Newsletter campaigns. Your role will also have a relevant contribution to defining our Marketing strategy and goals.
The position is a fixed-term role to cover parental leave.
Responsibilities
Requirements
Benefits
Because of our strong growth, new challenges and possibilities arise all along to further develop oneself and the company. Our team consists of people from different areas of expertise – fashion, marketing, business and tech – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas.
We are looking forward to receiving your application - preferably via our online application portal! Thus, we can ensure a faster process and for you it is very easy to upload your application documents. :-)
Your contact
Theresa Kuhn
About the company
About You GmbH is a German fashion online retailer based in Hamburg.
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