National Recreation and Park Association

Digital Marketing Specialist


PayCompetitive
LocationAshburn/Virginia
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 471721
      Advantages of Joining the Employer:

      - Opportunity to contribute to building strong, healthy, and resilient communities through parks and recreation
      - Chance to work with a leading not-for-profit organization dedicated to positive change and equity
      - Access to professional development, grants, programs, research, publications, conferences, and advocacy
      - Be part of a team that values collaboration, regular meetings, and building relationships with peers
      - Competitive salary range and the flexibility of a remote work location within the United States

      Responsibilities:

      - Build and deploy email marketing campaigns through NRPA vendor solutions
      - Create monthly reporting dashboards and provide recommendations to marketing manager campaign leads
      - Stay informed of industry trends and benchmarks to compare campaign results across the sector
      - Assist with web and social media content publication and monitoring
      - Collaborate closely with the IT team to ensure consistency in reporting metrics and best practices

      Experience and Qualifications:

      - Minimum 2-6 years of experience in a related field, preferably in digital marketing, email marketing, SEO, web analytics, or marketing campaign analysis
      - Association, non-profit, or Parks & Recreation experience is a plus
      - Understanding of digital marketing best practices such as paid media, SEO, and social media engagement
      - Project management experience is a plus
      - Proficient in data analytics to inform marketing strategy plans
      - Strong organizational and time-management skills
      - Positive work ethic and professionalism
      - Willingness to travel 5-10 days per year

      Additional Information:

      - The employer is a non-exempt organization
      - The salary range is $28.80 - $34.55 per hour or $56,162 - $67,380 per year
      - The employer is a leading not-for-profit organization dedicated to parks and recreation
      - For more information, visit www.nrpa.org and www.parksandrecreation.org
  • About the company

      The National Recreation and Park Association is the leading non-profit organization dedicated to the advancement of public parks, recreation and conservation.

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