• Job Description

  Req#: 23450
  Company Overview
  
  
  SiteOne Landscape Supply is the largest national distributor of landscaping products across the United States and Canada. As a leading supplier of wholesale goods for green industry professionals, we have a long history of serving those who design, build, and maintain outdoor spaces – from lawns and gardens to golf courses, sport fields and more. We pride ourselves on knowing our customers and their business better than anyone else and providing them with a one-stop shop of extensive inventory covering irrigation, lighting, turf and landscape maintenance, hardscapes, nursery, and pest control supplies.
  At SiteOne, we are passionate about delivering an outstanding customer experience and will stop at nothing to help our customers win. We know that our associates are the key to this success, and our commitment to the SiteOne DNA and support for our associates through development programs, benefits, and perks align with our vision to "Be a Great Place to Work for Our Associates". We foster a culture of safety, teamwork, and continuous improvement. With over 800 locations and exciting expansion ahead, now is the perfect time to join SiteOne and grow Stronger Together™!
  
  Position Overview
  
  
  The Director of Digital Experience & Insights leads the strategy and execution of customer-facing research, UX/UI product experience design, B2B and competitive benchmarking, and cross-functional collaboration with internal stakeholders. This role is responsible for ensuring that user insights inform product decisions and that end-to-end customer experience is seamless, data-driven and industry-leading.
  We’re seeking a strategic and customer-centric leader to oversee product design for our website and digital properties, own the customer journey and feedback loops, and lead our B2B benchmarking efforts. In this role, you will shape and elevate the end-to-end product experience to delight our customers and not just stay ahead of but set industry benchmarks.
  What you’ll do:
  • Lead the product design process, staying ahead of market trends and best practices in product design and customer experience to ensure intuitive and engaging user experience across the website, mobile app and SiteOne’s other digital properties.
  • Oversee and mentor a multidisciplinary team of UX/UI designers and researchers, fostering a culture of collaboration, continuous improvement, and best-in-class digital experiences.
  • Draft and lead customer insight interviews and focus groups to gather actionable feedback and validate design decisions, advocating for the customer at every stage of product development while ensuring compliance, accessibility, usability and delight.
  • Map and optimize the entire customer journey, identifying and removing friction points to enhance customer satisfaction.
  • Establish a design library that can make design-to-code process most efficient for developer-ready components. Design library development strategy should also anticipate changing front-end technologies and ensure portability as front-end technologies evolve.
  • Establish and manage robust feedback loops, incorporating customer insights and data to drive continuous improvements.
  • Create and maintain a comprehensive roadmap for B2B benchmarking, analyzing our product experience against industry leaders and competitors.
  • Continuously and proactively benchmark our website experience, identifying opportunities for innovation and growth.
  • Collaborate closely with Product, Development, Product Data, Marketing and Customer Service teams to align priorities and drive impactful outcomes.
  • Champion a data-informed approach to decision-making, leveraging qualitative and quantitative insights.
  • Lead Pendo strategy for digital and marketing teams, including guides, journeys, feedback published and analyzing results to share back with stakeholders.
  • Manage agency relationships across all design work across SAP development and SmartEdit platforms.
  • Oversee all QA testing in staging environments for visual and experiential elements.
  • Demonstrate soft skills, including stakeholder management, attention to detail, critical thinking and problem solving, adaptability, and strategic thinking.
  • Direct 3rd party vendors to achieve high-level output and closely manage vendor costs and contracts for greatest return on investments
  
  Skills We Are Seeking
  
  
  • 8+ years of experience in UX/UI product design, research or product strategy roles, with at least 3 years in a leadership capacity.
  • Proven track record of leading customer research and translating insights into exceptional digital experiences in a collaborative, fast-paced environment.
  • Deep expertise in user research methods, usability testing and design thinking.
  • Strong analytical skills with the ability to translate insights into actionable improvements.
  • Experience with B2B customer journeys and competitive benchmarking.
  • Excellent communication and collaboration skills, with a passion for fostering team growth and alignment.
  • Passion for understanding customer needs and driving continuous improvement.
  • Proficiency in tools such as Jira, Jira Product Discovery, Confluence, Figma, Maze, Hotjar, Pendo, Adobe Analytics, Algonomy, Google Analytics, PowerBi, Fullstory, SmartEdit, WebEx, ant.design, and Microsoft suite.
  • Commitment to continuous improvement and customer-first thinking.
  • Ability to present strategy, plans and experiences to senior-level cross-functional teams.
  Perks:
  • Weekly Paychecks with DailyPay available!
  • Competitive Compensation
  • Medical, Dental and Vision plans
  • Paid Time Off, Paid Holidays
  • 401k with company match
  • Tuition Reimbursement
  • Lucrative Associate Referral Program
  • Opportunity for Advancement
  • Paid Training and Business Certifications Available
  • Free Counseling Services/Employee Assistance Program
  • Life Insurance and Short- and Long-Term Disability Insurance
  • Product Discounts
  THE INFORMATION CONTAINED HEREIN IS NOT INTENDED TO BE AN EXHAUSTIVE LIST OF ALL RESPONSIBILITIES, DUTIES AND QUALIFICATIONS REQUIRED OF INDIVIDUALS PERFORMING THE JOB. THE QUALIFICATIONS DETAILED IN THIS JOB DESCRIPTION ARE NOT CONSIDERED THE MINIMUM REQUIREMENTS NECESSARY TO PERFORM THE JOB, BUT RATHER AS GUIDELINES. THEY MAY VARY FROM POSITION TO POSITION.
  SiteOne Landscape Supply is strongly committed to providing equal employment opportunities for all associates and all applicants for employment. All employment decisions at SiteOne-including those relating to hiring, promotion, transfers, benefits, compensation, placement, and termination-will be made without regard to race, color, national origin, genetic information, creed, sex, sexual orientation, gender, gender identity, religion, age, veteran status, uniform service, pregnancy, disability, or any other factor protected by applicable law.
  If you are ever unsure whether a message is really from SiteOne, here’s how to protect yourself from recruiting scams:
  • SiteOne will never ask for payment, sensitive personal info, or documents over email, messaging apps., or interviews
  • All SiteOne job openings and updates will be posted on our official careers page: https://careers.siteone.com/
  • SiteOne job related emails will be sent with a @siteone.com. All other variations are likely fraudulent.
  • You can always reach our SiteOne team directly at Recruiting@siteone.com to confirm
  
  
  • 8+ years of experience in UX/UI product design, research or product strategy roles, with at least 3 years in a leadership capacity.
  • Proven track record of leading customer research and translating insights into exceptional digital experiences in a collaborative, fast-paced environment.
  • Deep expertise in user research methods, usability testing and design thinking.
  • Strong analytical skills with the ability to translate insights into actionable improvements.
  • Experience with B2B customer journeys and competitive benchmarking.
  • Excellent communication and collaboration skills, with a passion for fostering team growth and alignment.
  • Passion for understanding customer needs and driving continuous improvement.
  • Proficiency in tools such as Jira, Jira Product Discovery, Confluence, Figma, Maze, Hotjar, Pendo, Adobe Analytics, Algonomy, Google Analytics, PowerBi, Fullstory, SmartEdit, WebEx, ant.design, and Microsoft suite.
  • Commitment to continuous improvement and customer-first thinking.
  • Ability to present strategy, plans and experiences to senior-level cross-functional teams.
  Perks:
  • Weekly Paychecks with DailyPay available!
  • Competitive Compensation
  • Medical, Dental and Vision plans
  • Paid Time Off, Paid Holidays
  • 401k with company match
  • Tuition Reimbursement
  • Lucrative Associate Referral Program
  • Opportunity for Advancement
  • Paid Training and Business Certifications Available
  • Free Counseling Services/Employee Assistance Program
  • Life Insurance and Short- and Long-Term Disability Insurance
  • Product Discounts
  THE INFORMATION CONTAINED HEREIN IS NOT INTENDED TO BE AN EXHAUSTIVE LIST OF ALL RESPONSIBILITIES, DUTIES AND QUALIFICATIONS REQUIRED OF INDIVIDUALS PERFORMING THE JOB. THE QUALIFICATIONS DETAILED IN THIS JOB DESCRIPTION ARE NOT CONSIDERED THE MINIMUM REQUIREMENTS NECESSARY TO PERFORM THE JOB, BUT RATHER AS GUIDELINES. THEY MAY VARY FROM POSITION TO POSITION.
  SiteOne Landscape Supply is strongly committed to providing equal employment opportunities for all associates and all applicants for employment. All employment decisions at SiteOne-including those relating to hiring, promotion, transfers, benefits, compensation, placement, and termination-will be made without regard to race, color, national origin, genetic information, creed, sex, sexual orientation, gender, gender identity, religion, age, veteran status, uniform service, pregnancy, disability, or any other factor protected by applicable law.
  If you are ever unsure whether a message is really from SiteOne, here’s how to protect yourself from recruiting scams:
  • SiteOne will never ask for payment, sensitive personal info, or documents over email, messaging apps., or interviews
  • All SiteOne job openings and updates will be posted on our official careers page: https://careers.siteone.com/
  • SiteOne job related emails will be sent with a @siteone.com. All other variations are likely fraudulent.
  • You can always reach our SiteOne team directly at Recruiting@siteone.com to confirm
  
  
  The Director of Digital Experience & Insights leads the strategy and execution of customer-facing research, UX/UI product experience design, B2B and competitive benchmarking, and cross-functional collaboration with internal stakeholders. This role is responsible for ensuring that user insights inform product decisions and that end-to-end customer experience is seamless, data-driven and industry-leading.
  We’re seeking a strategic and customer-centric leader to oversee product design for our website and digital properties, own the customer journey and feedback loops, and lead our B2B benchmarking efforts. In this role, you will shape and elevate the end-to-end product experience to delight our customers and not just stay ahead of but set industry benchmarks.
  What you’ll do:
  • Lead the product design process, staying ahead of market trends and best practices in product design and customer experience to ensure intuitive and engaging user experience across the website, mobile app and SiteOne’s other digital properties.
  • Oversee and mentor a multidisciplinary team of UX/UI designers and researchers, fostering a culture of collaboration, continuous improvement, and best-in-class digital experiences.
  • Draft and lead customer insight interviews and focus groups to gather actionable feedback and validate design decisions, advocating for the customer at every stage of product development while ensuring compliance, accessibility, usability and delight.
  • Map and optimize the entire customer journey, identifying and removing friction points to enhance customer satisfaction.
  • Establish a design library that can make design-to-code process most efficient for developer-ready components. Design library development strategy should also anticipate changing front-end technologies and ensure portability as front-end technologies evolve.
  • Establish and manage robust feedback loops, incorporating customer insights and data to drive continuous improvements.
  • Create and maintain a comprehensive roadmap for B2B benchmarking, analyzing our product experience against industry leaders and competitors.
  • Continuously and proactively benchmark our website experience, identifying opportunities for innovation and growth.
  • Collaborate closely with Product, Development, Product Data, Marketing and Customer Service teams to align priorities and drive impactful outcomes.
  • Champion a data-informed approach to decision-making, leveraging qualitative and quantitative insights.
  • Lead Pendo strategy for digital and marketing teams, including guides, journeys, feedback published and analyzing results to share back with stakeholders.
  • Manage agency relationships across all design work across SAP development and SmartEdit platforms.
  • Oversee all QA testing in staging environments for visual and experiential elements.
  • Demonstrate soft skills, including stakeholder management, attention to detail, critical thinking and problem solving, adaptability, and strategic thinking.
  • Direct 3rd party vendors to achieve high-level output and closely manage vendor costs and contracts for greatest return on investments

• About the company

  We are the No. 1 destination for everything green industry professionals need to grow and succeed.

Notice