About QuadReal Property Group

QuadReal Property Group is a global real estate investment, operating and development company headquartered in Vancouver, British Columbia. Its assets under management total $73.8 billion. From its foundation in Canada as a full-service real estate operating company, QuadReal has expanded its capabilities to invest in equity and debt in both the public and private markets. QuadReal invests directly, via programmatic partnerships and through operating companies in which it holds an ownership interest.

QuadReal seeks to deliver strong investment returns while creating sustainable environments that bring value to the people and communities it serves. Now and for generations to come.

QuadReal: Excellence lives here.

www.quadreal.com

About Parkbridge

Parkbridge is Canada’s leading developer and manager of more than 60 residential communities and 35 recreational RV resort communities. Headquartered in Collingwood Ontario, with properties in 70 municipalities across Canada, the Parkbridge team enriches the lives of its residents and guests by providing welcoming communities with quality amenities. It also offers an attainable path to homeownership through land lease opportunities.

Parkbridge is wholly owned by QuadReal Property Group, a global real estate company headquartered in Vancouver, British Columbia. Visit www.Parkbridge.com for more information.

About QuadReal Property Group

QuadReal Property Group is a global real estate investment, operating and development company headquartered in Vancouver, British Columbia. Its assets under management are $73.8 billion. From its foundation in Canada as a full-service real estate operating company, QuadReal has expanded its capabilities to invest in equity and debt in both the public and private markets. QuadReal invests directly, via programmatic partnerships and through operating companies in which it holds an ownership interest.

QuadReal seeks to deliver strong investment returns while creating sustainable environments that bring value to the people and communities it serves. Now and for generations to come.

QuadReal: Excellence lives here. www.quadreal.com

Role Description

The Director, Communications be responsible for creating compelling external and internal communications that support Parkbridge’s portfolio and operations and enhances its reputation and brand. The successful candidate will be a strategic leader that will work with senior executives and key stakeholders to build awareness of our residential portfolio and increase understanding of the land lease model as a housing option across Canada. The successful candidate will be responsible for corporate and internal communications, as well as traditional and social media. This candidate is a leader and a doer, with the ability to take initiative to more the organization forward effectively.

Responsibilities:

Strategic Accountabilities:

• Lead the development, implementation, and evaluation of strategic internal and external communications to support the organization’s mandate, vision, purpose, and priorities.
• Work with colleagues across the organization to enhance the organization’s profile and among key stakeholders including media, government, and industry partners.
• Support the development and management of the company’s narrative including the development and refinement of key messages and communications materials.
• Speech writing, thought leadership content development and writing on behalf of senior leadership.
• Protect the Parkbridge brand and reputation and provide effective cross-functional leadership in any crisis or issues management situation.
• Manage, develop, and grow a small talented team and work closely with QuadReal peers.
• Collaborate and work with QuadReal and its partners.

Media and Stakeholder Relations:

• Develop and lead the successful execution of a proactive media relations strategy that is fully integrated with the organizations strategic plan, goals, and objectives.
• Align stakeholder activities (government, industry associations, real estate partners) to support the delivery of business priorities and engage key audiences effectively.
• Increase awareness of Parkbridge through an earned media program and thought leadership program, working in collaboration with the rest of the team.
• Lead and manage media enquiries and represent Parkbridge to a broad stakeholder group by acting as an effective media spokesperson, when required.
• Identify and assess relevant media issues, news, and events by proactively monitoring industry and market-related news.
• Provide strategic counsel and advice to senior management and spokespeople on their interactions with media and at conferences.
• Leverage research insights and analytics to drive communications activities and track results.

Operational Accountabilities:

• Manage key external agency relationships and build strategic alliances with partners, as required.
• Develop and deploy a useful/actionable metrics to gauge success across communications.
• Support the budgeting process and assume on-going accountability for operational expenses.

People Management:

• Motivate team to achieve goals, drive accountability and celebrate success.
• Lead, manage and be accountable for the communications team; this includes ongoing coaching, mentoring, and development of employees.
• Conduct regular meetings with the team to review priorities and provide feedback, inspiration, and recognition.
• Lead and Administration of Parkbridge people management systems; Dayforce (HIRS) tasks, compensation practices, performance management/employee relations, and support/follow Parkbridge policies.

Experience, Qualifications & Skills:

• A seasoned communications professional with a minimum of 10 years’ experience with strong media and stakeholder relations expertise.
• Bachelor’s Degree or a post-secondary diploma in communications, marketing, business, journalism, or a related discipline
• Bachelor’s degree and minimum of eight years or more of progressively responsible experience in a designated communication, corporate affairs, public relations, government relations or public information position.
• Ability to work across both internal and external channels, with content development experience and exceptional writing skills.
• Proven ability to lead, manage, coach, and motivate a high performing team.
• Have a strategic mindset with a demonstrated ability to develop and implement multifaceted communications plans across multiple jurisdictions.
• Comfort and experience interacting with senior leaders and demonstrated ability to effectively influence organizational strategy.
• Track record of building and leading a high-performance team with the ability to nurture and grow talent and peers.
• Demonstrated success in assuming a spokesperson role, effectively representing an organization’s position.
• A service and partnership orientated approach to dealing with internal stakeholders.
• A willingness to share different perspectives to contribute to new ways to go beyond expectations.
• A willingness to be flexible to accommodate colleagues across multiple time zones.
• Entrepreneurial approach and comfort with ambiguity.
• Experience in an agency or government environment is an asset.
• Real estate experience is helpful, but not essential.
• Bilingual French is also an asset.

QuadReal will provide reasonable accommodation at any time throughout the hiring process for applicants with disabilities or for those needing job postings in an alternate format. If you require accommodation, please advise the Talent Acquisition team member you are working with and include the following: Job posting #, your name and your preferred method of contact.

Want to learn about our end-to-end recruitment process? Click this link for a short video that will take you through each step, so you’ll know exactly what to expect.