• Job Description

  Req#: 501227

  Purpose

  • Lead and steer the creation of the optimal omni-channel product range across all categories and channels in South Africa.
  • Drive range architecture and market segmentation to deliver a robust Category plan in the Cluster and ensure all Brand and Channel KPI targets are met.
  • Be the lead representative for South Africa CTC to EM CTC&BUs and other markets CTC.
  • Lead the Marketing Operations function by guiding the Go-to-Market seasonal process within guidelines set for EM by Global Mops.

  Key Responsibilities

  • Member of the Marketing leadership team, therefore contributing to the leadership of the entire department.
  • Work closely with EM CTC&BU’s and define the number of articles allocated (total, per price brackets, per category, per division, per gender, per channel) and the product segmentation for South Africa.
  • Lead teams responsible for CTC Merchandising and Mops functions within South Africa which includes Range Architecture, Price Architecture, Assortment Planning and GTM processes.
  • Serve as the primary market liaison for all relevant Merchandising topics.
  • Responsible for the submission of market forecasts in system (RMA) as well as price and margin management according to Cluster P&L requirements.
  • Setting up and executing a brilliant Go-to-Market plan including leading internal sales meetings, customer sell-ins and managing article master data & the maintenance thereof.
  • Drive efficiencies and share best practices relating to key business services such as samples, catalogues, showrooms, sell-in tools, initiatives and events.

  Knowledge skills and abilities

  • Significant knowledge & experience of Sport & Retail Industries & Retail ranging processes.
  • Experience in Strategic Brand management & Marketing communication.
  • Experience in Retail & Merchandise management.
  • Strong leadership, interpersonal and influencing skills (e.g., relationship management, team facilitation, key stakeholder management)
  • Relevant Consumer knowledge & understanding, consumer / customer first mindset.
  • Ability to provide strategic & tangible input around Market and Commercial needs.
  • Advanced user of MS Office suite of products.
  • Previous People manager experience crucial.
  • Strong presentation/communications skills.
  • Strong analytical skills and attention to detail.
  • Structured, organized and process oriented.

  Key Relationships

  • Marketing leadership team - South Africa (Brand Activation, Digital Media Activation & Omni Channel teams).
  • Commercial Channel leadership team – South Africa.
  • Finance & IDP Team – South Africa.
  • Emerging Markets Brand leadership team.
  • Emerging Markets BU & Mops team.
  • Global BU teams.

  KPI’s

  • Overall Company Net Sales and GIM%.
  • Category Net Sales.
  • Key Franchise volume management.
  • Range size, efficiency, Mandatory range selection %.
  • Brand Health KPIS (Brand momentum, Share of Search)
  • Differentiation, exclusivity, SMU requirements & efficiencies.
  • GTM Calendar & Showroom experience.

  Leadership

  • Lead and manage a diverse team
  • Support and secure a high-performance culture through the communication of clear expectations and individual target setting.
  • Ability to work across multiple functions with exemplary cross-functional collaboration, resourcefulness and influencing skills.
  • Plan and host timely team meetings in the market and regular travel to Global / EM Markets.
  • Persuasive ‘Impossible is Nothing’ attitude and a drive for continuous improvement.

  Qualifications and Experience required

  • University degree in Business and/or a minimum of 15 years equivalent professional experience, ideally in Sales and/or Marketing.
  • Experience working with stakeholders and experts at very senior levels.
  • Fluent in English.

• About the company

  Adidas AG is a German multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing and accessories.

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