• Job Description

  Req#: 1498539

  You could be the one who changes everything for our 28 million members by using technology to improve health outcomes around the world. As a diversified, national organization, Centene's technology professionals have access to competitive benefits including a fresh perspective on workplace flexibility.
  

  Position Purpose:

  Responsible for developing and executing a comprehensive digital content strategy that aligns with our overall business objectives and resonates with our target audience.

  Directs the user experience content-related activities including content strategy, content design, content writing, content calendar, content maintenance, content model, metadata, style guide, voice and tone guidelines, and other content practices and standards.

  This role requires understanding of technical and business requirements related to digital content, collaboration with other digital teams to create user-centered solutions leveraging data driven decisions and supporting the continual optimization of product development.

  Hires, mentors, trains, and coaches junior team members and brings in thought leadership in emerging digital and content areas.

  • Content Strategy Development: Develop and execute a robust digital content strategy aligned with the organization's overall marketing and business objectives
  • Content Creation and Management: Oversee the creation, curation, and management of high-quality digital content across various platforms, including websites, mobile apps, email, SMS, and other digital channels.
  • Healthcare Content Expertise: Stay abreast of industry trends, regulations, and best practices in healthcare content creation to ensure compliance and relevance.
  • Audience Engagement: Drive audience engagement and brand awareness through compelling and relevant content that educates, informs, and engages our members and prospects.
  • Collaboration: Collaborate cross-functionally with marketing, communications, product, design, engineering, legal, accessibility, and other teams to ensure alignment and integration of digital content strategies with broader organizational initiatives.
  • Performance Monitoring and Optimization: Monitor and analyze key performance metrics to measure the effectiveness of digital content initiatives. Continuously optimize strategies based on data insights and market feedback.
  • Team Leadership: Lead and mentor a team of content strategist and writers to ensure high-quality content production and execution.
  • Vendor Management: Manage relationships with external vendors, agencies, and freelance resources as needed to support content creation and distribution efforts.
  • Performs other duties as assigned
  • Complies with all policies and standards

  Education/Experience:

  Bachelor's degree in computer science, digital design, information technology, marketing, or equivalent field
  10+ years experience in content management or related field
  Or equivalent experience acquired through accomplishments of applicable knowledge, duties, scope and skill reflective of the level of this position.
  Master's Degree preferred
  4+ years Leadership role required.
  
  Technical Skills:

  • One or more of the following skills are desired.
  • Experience with one or more of the following Adobe Acrobat; Digital Content; Digital Design; Digital Integration; Adobe; Mobile Application Development; Program Management; Web Services

  Pay Range: $154,500.00 - $285,100.00 per year

  Centene offers a comprehensive benefits package including: competitive pay, health insurance, 401K and stock purchase plans, tuition reimbursement, paid time off plus holidays, and a flexible approach to work with remote, hybrid, field or office work schedules. Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law. Total compensation may also include additional forms of incentives.

  Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.

• About the company

  Centene Corporation is a publicly traded managed care company based in St.

Notice