• Job Description

  Req#: oS9lwfwC?nl=1
  About WPP Media u00A0
  WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.u00A0
  WPP Media is WPPu2019s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.comu00A0
  
  
  About EssenceMediacom: A Leading WPP Media Brand u00A0
  EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the worldu2019s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy u2014 built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.u00A0
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  Role Summary and Impactu00A0
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  Lead the Digital planning portfolio for HMCL_IBU business portfolio, strategically guiding a team to achieve client media KPIs.u00A0
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  Reporting of the roleu00A0
  Reports to the client lead for the business.u00A0
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  3 best things about the job:u00A0
  • Become a recognized category expert in the 2-wheeler segment, leading strategic conversations across various platforms.u00A0
  • Grow your leadership style within an agency committed to nurturing talent.u00A0
  • Evangelize Tech innovation to build efficienciesu00A0
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  Measures of successu00A0
  In three months: u202Fu202Fu202Fu202Fu202F u00A0
  • Work with all constituents of digital eco-system of Group M under one single roof, bring them together as one offering for the clientu00A0
  • Introduce digital channels u202F across media and get the u2018 optimum u2019 performance media mix across existing clientsu00A0
  • Lead the team of plannersu00A0
  In six months: u202Fu202Fu202Fu202Fu202F u00A0
  • Learn about effectively pitching 360 u202F digital products u202F to clientsu00A0
  • Worked with a diverse team of media buyers and planners across 360-degree media and beyondu00A0
  • Be ready to lead and deliver reviewsu00A0
  In 12 months: u202Fu202Fu202Fu202Fu202F u00A0
  • Emerged as a coveted champion and go-to person on digital marketing solutionsu00A0
  • Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners u202Fu202Fu202Fu202Fu202Fu202F u202Fu00A0
  Responsibilities of the role:u00A0
  • Media Planning & Strategy u00A0
  • Work closely and in-depth with a team of digital planners, with the ability to guide on media planning with Platform depthu00A0
  • Strategic mindset considering audience deep dive, creating an approach note and bringing GroupM vertical offerings while stitching the final approach/presentation to clientu00A0
  • Client Success u00A0
  • Understand client objectives, category/competitive trends for various product categoriesu00A0
  • Ability to steer client review meetings on regular basisu00A0
  • Work towards delivering client delight and success by stitching all media offering including - Digital media, Offline media, content marketing, brand associationsu00A0
  • Manage Campaign Supervision Team u00A0
  • Manage and supervise a team of campaign supervisorsu00A0
  • Must know platform nuances and details to lead a team of Supervisors efficientlyu00A0
  • Guide the team on regular basis for Optimization of campaignsu00A0
  • Work with the Planning team delivering time to time reports,u00A0
  • Campaign and business reporting u00A0
  • Work with the team of planners and reporting experts to build and deliver camping reports and Post Campaign analysis time to timeu00A0
  • Have the foresight to tie back media delivery and reports with business objectivesu00A0
  • Work on automation of reports with the automation experts in GroupMu00A0
  • Team Management u00A0
  • Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews.u00A0
  • Develop and strike partnership deals with key publishers and large affiliatesu00A0
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  Skills and Experienceu00A0
  
  
  • Minimum 9-10 years in digital media planning and buyingu00A0
  • Excellent written and oral communication skills combined with outstanding presentation skillsu00A0
  • Team management skillsu00A0
  • Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) u2013 Preferredu00A0
  • Applied knowledge of 3rd party ad serving, website and tracking and associated technologies u2013 Preferredu00A0
  • Intermediate to advanced analytical skills, specifically relating to performance data and metrics u2013 Preferredu00A0
  • Strong interpersonal and communication skillsu00A0
  • Problem-solving skillsu00A0
  • Abreast with the latest technology that will affect digital advertisingu00A0
  • Worked closely with publisher partners to elevate industry standards in-line with client needs.u00A0
  • Exposure to affiliate and programmatic technologiesu00A0
  • People managing skillsu00A0
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  Life at WPP Media & Benefits u00A0
  
  
  Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and weu2019re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. u202Fu202Fu00A0
  
  
  WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.u00A0
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  We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why weu2019ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.u00A0
  Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.u00A0
  While we appreciate all applications received, only those candidates selected for an interview will be contacted. u202Fu00A0

• About the company

  GroupM is the world’s leading media investment company. We make advertising work better for people.

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