JOB SUMMARY: Reporting to the VP of Communications and Content, this position will lead the digital content efforts of the National Baseball Hall of Fame.

This is a full time position that includes a full benefits package, including health insurance, retirement, and paid time off. This role will work in person, at the Baseball Hall of Fame in Cooperstown, NY.

PRIMARY JOB FUNCTIONS:

• Provide direct oversight of Digital Content Specialist, Video Content Creator, Staff Photographer, and summer Multimedia Intern, helping to develop their talents and grow their careers
• Conceptualize, develop, and oversee the creation and implementation of the institution’s short and long-term digital content goals including a wide range of high-quality content (video, audio, photo, etc.) on all digital and social media channels
• Oversight of the institution’s growth of its digital and social channels, with a distinct approach to each platform
• Oversee upkeep and strategy for the redesigned website, with input from the Director of Communications
• Work closely with the curatorial team on digital content that will be included in future and existing exhibits
• Work closely with Graphic Designers on content to be used on all digital platforms
• Work with Recorded Media Manager to discover content in the Hall of Fame and Museum’s archives that can be shared on the organization’s digital and social channels
• Along with VP and Specialist, establish core messaging/tone of voice for the Hall of Fame and Museum’s digital content
• Support the institution’s strategic initiatives including membership, development, sponsorship, retail, events, special experiences, education, and programming
• Through market research and analysis, identify industry trends and best practices to apply them to our content strategies while continually evaluating the institution’s presence on emerging digital platforms
• Analyze the performance of our digital initiatives, generating reports that can be understood by the institution’s Leadership and identify areas for improvement

SECONDARY JOB FUNCTIONS:

• As assigned, work on specific projects with other departments.
• Contribute to the Communications Department’s content efforts on Induction Weekend, Classic Weekend, and other signature events
• Participate in the execution of video production projects as staffing needs dictate

JOB QUALIFICATIONS:

• EDUCATION: Undergraduate degree required in Digital Media or related field

• EXPERIENCE: Five years of experience in a sports or content creation/distribution environment, with previous managerial experience preferred.

• KNOWLEDGE, SKILLS, & ABILITIES:

· Strong leadership skills are a must

· Strong written, verbal, and digital communications skills with a creative background and demonstrated content leadership at a team, museum, or organization

· Strong knowledge of and interest in baseball and its history

· Proficiency in various digital analytics tools, including Google Analytics, Facebook Business Manager, etc.

· Extensive knowledge of social media marketing, as well as SEO/SEM

· Work as a solution-oriented team member with sound judgment.

· Outstanding organizational skills, including the ability to set, maintain, and meet deadlines.

· Interest in and commitment to the mission of the National Baseball Hall of Fame and Museum.

TYPICAL PHYSICAL DEMANDS: Ability to move 60 lbs. with or without accommodations and perform repetitive actions over time.

TYPICAL EQUIPMENT USED: Ability to operate a computer and use general word processing and database programs; ability to use a scanner and photocopier; ability to operate a digital camera and video camera.

OTHER DUTIES: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Activities, duties, and responsibilities may change at any time with or without notice.

The National Baseball Hall of Fame is an Equal Opportunity Employer