Citizens Bank

Enterprise Sponsorship & Experiential Marketing Internship 2024


PayCompetitive
LocationWestwood/Massachusetts
Employment typeOther

This job is now closed

  • Job Description

      Req#: 31462

      Description

      At Citizens, our Enterprise Sponsorships & Experiential Marketing team develops best-in-class partnerships, activations, and events to drive brand awareness, deliver business results, and create differentiated experiences for clients and customers based on their passion points. Strengthening our Brand reputation through partnerships and experiences is at the core of our growing sponsorship & experiential team.

      Based in Westwood MA, the Enterprise Sponsorships & Experiential Marketing Internship position will be primarily responsible for assisting the Sponsorship & Experiential managers with the planning and executions of targeted marketing programs and activations through our sponsorship portfolio. This role will also support our Experiential Marketing team during customer/clients events, and manage a team of employee volunteers known as Boston Brand Ambassadors.

      A major focus of this role will be assisting with the day-to-day management of our Citizens Live sponsorship with Live Nation in Boston. Citizens Live is a first-of-its-kind live entertainment partnership that helps Citizens attract and retain a younger demographic to the Bank through the passion and excitement around music and live entertainment. It includes the sponsorship of five live entertainment venues in Boston and special benefits for Citizens customers at iconic venues such as the Citizens Opera House, Citizens House of Blues Boston, Brighton Music Hall presented by Citizens, Paradise Rock Club presented by Citizens, and the Orpheum Theater presented by Citizens.

      Internship Timeframe: May 2024 – August 2024 (with potential for part time work during the Fall Semester 2024) plus:

      • Up to 40 hours per week paid, including weeknights and weekend days at Citizens sponsored events
      • Hybrid work environment: some traditional daytime office hours along with event based and remote hours

      Note: hours may vary depending on workload

      Primary responsibilities include

      • Serve as the liaison between Citizens and sponsor contacts leading up to and while on-site at events.
      • Represent Citizens at Boston area events and activations, including onsite contests and promotions.
      • Assist with identifying and building new marketing programs and experiences for customers, clients, and colleagues.
      • Oversee the Citizens employee Boston Brand Ambassador program including staffing, communications, scheduling, and the Citizens event calendar for Citizens Live activations.
      • Create and assist with onsite contests and promotions.
      • Provide general support to the Sponsorship team, working on projects including employee events, press conferences, publications, community and sponsorship initiatives.

      Qualifications, Education, Certifications and/or Other Professional Credentials

      • Successfully complete a video interview assessment
      • On track to graduate with a bachelor’s in marketing, Business, Communications, Events, or a related field.
      • Expected graduation date of May 2025 or May 2026 with minimum GPA of 3.0 required.
      • Must be available to work and travel to all Citizens sponsored venues and events as needed, including nights, weekends, and holidays, as well as weekly daytime office hours.
      • Demonstrates high degree of integrity, and possesses the ability to complete challenging assignments with a high level of confidentiality.
      • Excellent leadership, communication, problem-solving, writing and organizational skills.
      • Ability to interact and manage colleagues at different levels of the organization.
      • Advanced computer skills, including proficiency in Microsoft Office programs (Excel, Word, Outlook, PowerPoint).
      • Experience with social media initiatives recommended.
      • Access to reliable transportation and/or comfort level with local public transit system.
      • Ability to lift up to 40lbs.

      Hours & Work Schedule

      • Hours per Week: 40
      • Work Schedule: Some regular office hours, but will also include some weeknights, weekend days & nights at Citizens sponsored events

      Some job boards have started using jobseeker-reported data to estimate salary ranges for roles. If you apply and qualify for this role, a recruiter will discuss accurate pay guidance.

      Equal Employment Opportunity

      At Citizens we value diversity, equity and inclusion, and treat everyone with respect and professionalism. Employment decisions are based solely on experience, performance, and ability. Citizens, its parent, subsidiaries, and related companies (Citizens) provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, ancestry, color, citizenship, physical or mental disability, perceived disability or history or record of a disability, ethnicity, gender, gender identity or expression (including transgender individuals who are transitioning, have transitioned, or are perceived to be transitioning to the gender with which they identify), genetic information, genetic characteristic, marital or domestic partner status, victim of domestic violence, family status/parenthood, medical condition, military or veteran status, national origin, pregnancy/childbirth/lactation, colleague’s or a dependent’s reproductive health decision making, race, religion, sex, sexual orientation, or any other category protected by federal, state and/or local laws.

      Equal Employment and Opportunity Employer

      Citizens is a brand name of Citizens Bank, N.A. and each of its respective affiliates.

  • About the company

      Most innovative community bank in the US w/ @HeardOnHurd @Vault_405 @MidtownBank @RISE405 #cashmob inventor, Pres/CEO @JillCastilla, ❤️ #okc #edmond #MemberFDIC

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