Samsung Electronics America
HA - Trade Marketing Manager B2B
What's your preference?
Job Description
- Req#: R89645
- Maintain and control all B2B Trade Marketing activities ensuring the alignment to Samsung’s HA strategies and guidelines, segmenting by B2B sales channel (Kitchen Manufacturers & Kitchen Distributors)
- Planning and assigning POS (product display/mockup), Promotional and POP materials in the main distribution channels, segmenting by target group
- Studying and applying the Showroom project with special customers
- Coordinate and planning the trade marketing budget process with ownership
- Managing online contents (products and brand), delivering to main partners’ website/platform/sns
- Coordinate vertical digital projects, interacting with HA Digital Team and communication agencies
- Supervise logistics of trade materials
Position Summary
Job Purpose
Leading the implementation of B2B marketing strategy for Built IN products by developing and following up projects, product launches and Kitchen channel marketing activities. Keep tracking of the trade marketing budget allocations of expenses together with Built In Marketing Manager and Head of Biz Planning, scheduling and making projects become concrete on the market.Role and Responsibilities
Key Responsibilities:
Skills and Qualifications
Qualifications/Requirements:
Educational Background: Master degree in Marketing specialization.
Professional Background: more than 5 years exp in Built-In field in roles of Product Management/ Trade Marketing/Brand-Category Management roles.
Computer Knowledge: Excellent Excel and Power Point required.
Capability on reading sales & market data.
Language Knowledge: Very good written and good spoken English.
Travel required: 20% domestic transfers and 5% foreign transfers.
Very good relational skills and proactive attitude.
Time management.
Well oriented to improve, learning in a stimulating environment and providing own added value to the team. Multicultural approach and attitude to work with a multi-team approach (internal & external)
* Please visit Samsung membership to see Privacy Policy, which defaults according to your location, at: https://account.samsung.com/membership/policy/privacy . You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here: http://ghrp.europe-samsung.com/PrivacyNoticeforEU.html .
About the company
Samsung is committed to complying with local laws and regulations as well as applying a strict global code of conduct to all employees. It believes that ethical management is not only a tool for responding to the rapid changes in the global business environment, but also a vehicle for building trust with its various stakeholders including customers, shareholders, employees, business partners and local communities. With an aim to become one of the most ethical companies in the world, Samsung continues to train its employees and operate monitoring systems, while practicing fair and transparent corporate management.