• Job Description

  Req#: BULG07863
  
  Position
  
  
  Bulgari SPA, within its Jewelry Business Unit based in Rome, is searching for a High Jewelry Product Manager.
  Mission
  Support the Group Product Marketing Manager in the definition of Product Portfolio and Product Lifecycle strategy for the assigned category, according to Brand Image, Positioning and Market evidence/commercial objectives. He/she will be key player in delivering the Company vision and reach business objectives in terms of revenues, margins, and market share.
  Main Accountabilities
  • Evaluate performance through market, competitors and sales analyses to identify business opportunities for the category (i.e. new market segments, new products/line extensions, etc.).
  • Support the top management in the design and implementation of the Product Marketing strategy for the High Jewelry category, by defining consumer target, product concept, price positioning, distribution channels, expected revenues, target margin, with specific focus on 3YP and budget presentations.
  • Develop the Product Marketing Brief according to strategy and act as a key player in the execution of the Product Development Process with relevant stakeholders.
  • Develop the portfolio strategy, defining product phase-in and phase-out, based on sales trend analyses, commercial opportunities, and cannibalization risk, and propose marketing and product plan corrective actions, if needed.
  • Support the manager on all Pricing activities in partnership with the Pricing Unit.
  • Cooperate with High End Sales department to define Product Assortments for targeted distribution channels & occasions.
  • Cooperate with Global Marketing & Communication department to organize Corporate and local events and follow up the relevant activities.
  • Work closely with Product Development and Quality departments to ensure full deployment of quality specifications for all new product releases.
  • Ensure product information quality, maintenance and coherence on the Digital Asset Management (DAM) repository (descriptions, photos, digital materials, etc.).
  
  
  Profile
  
  
  Qualifications
  • Master’s degree
  • 3-4 years’ experience in similar roles.
  • Understanding of the luxury brands, fashion industry and current trends.
  • Product Marketing and Merchandising techniques.
  • Awareness of the main phases and critical points of the Product Development process.
  • Analysis and reporting.
  • Project management.
  • Fluency in Italian and English.
  • IT applications (SAP/ERP, BW, MS Office).
  Soft competencies
  • Customer Orientation
  • Analytical Mindset
  • Business Acumen
  • Innovation, out of the box thinking
  • Communication
  • Flexibility
  
  

• About the company

  While the majority of design, production and marketing is overseen and executed by Bulgari, the company does, at times, partner with other entities.

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