• Job Description

  Req#: 502432

  With sport playing an increasingly important role in more and more peoples’ lives, both on and off the field of play, we operate in a highly attractive industry. Based on our deep understanding of our consumer and the authenticity of the adidas brand, we push the boundaries of products, experiences, and services. We do so according to our strategy, which allows us to fully capitalize on the acceleration of favorable long-term structural trends.

  Our purpose: Through sport, we have the power to change lives

  Our mission: To be the best sports brand in the world

  Our attitude: Impossible is nothing

  An internship at adidas provides you with a unique opportunity to apply what you have learned at university, use your knowledge in practice and live your passion for sports.

  JOIN ONE OF OUR BUSINESS UNITS (BU):

  BU ORIGINALS

  Your main role is to analyze the market dynamics, trends, consumer insights and to translate these findings into building our co-created ranges in the cultural pillars of muisc/street/art. We are managing the whole process from onboarding new collaborators, briefing to development and further to working with our key markets/accounts and comms team to bring this partnership to life. We work very closely with multiple x-functional teams to deliver desirable products for consumers. As a part of the whole product creation process you will be able to get varied insights into not only different department needs, but the whole fashion and lifestyle industry.

  BU RUNNING & CREDIBILITY SPORTS

  If you want to work in a fast paced, high profile and truly exciting business then join the running team. As the lead category for delivering brand credibility and innovation we are responsible for making some of the most exciting products and stories in sports as well as responsible for driving growth across all markets. Running is also the leading footwear category for sustainability. We need to set world records as well as inspire everyone to feel the benefit of running.

  BU FOOTBALL

  Working in a dynamic multi-national environment driven by a passion for football the Football team strive for constant innovative product newness, exciting and engaging the consumer into the world of the most thrilling sports. Through teamplay, we create a product offer with which the football athlete can perform at the highest level.
  

  BU SPORTSWEAR & TRAINING

  Be part of bringing the functionality of sports into the streets and translate its energy to the lifestyle consumer. Sports DNA & technology transformed into style, comfort and versatility. Come and join us on an end-to-end product creation journey - experience first hand insights on the holistic product marketing process and accompany a great team to bring the future of adidas Sportswear to life.

  
  YOUR TASKS:

  • Assist the (Senior) Product Manager in preparing the range direction, in the second step start to manage range direction with the support of the superior
  • Understand and execute the product creation process according to calendar timelines
  • Work within cross-functional team to enable a smooth product creation process with an optimum product outcome
  • Analyze range performance
  • Build knowledge to be able to maintain product information systems according to process time-lines
  • Experience market, consumer and retailer needs to be able to create industry leading products
  • Help to prepare range presentations; in the second step present own ranges with guidelines of the superior with regards to structure and content
  • Support the creation team to implement given Merchandising direction for relevant ranges in partnership with Merchandising counterparts
  • Execute given projects within a discussed frame

  YOUR PROFILE:

  • Student of Business Administration, International Business or similar with a focus on Marketing /Textile/Fashion/Sports
  • Enrolled as full-time student for the complete duration of the internship
  • Or in the so-called gap year between Bachelor and Master’s degree (gap year regulation only applicable to EU citizens due to working permit regulations)
  • Candidates in penultimate year of study preferred (following the internship, students should have maximum one year to graduate)
  • Fluent in English (written & spoken)
  • Strong MS Office skills
  • Passion for Sport & Lifestyle
  • Strong interest in the respective Business Unit

  KEY FACTS:

  • Application Deadline: November 5th, 2023, 11:59 CET
  • Start Date: March 15th, 2024
  • Duration: 6 months
  • Location: adidas Headquarters in Herzogenaurach (near Nuremberg)

  YOUR APPLICATION:

  At adidas we believe that “Impossible is Nothing”. As part of your application, we’d like you to tell us what this phrase means to you. Think of what makes you passionate about joining the brand and why you want this role. The format is totally up to you! If you are creative minded, show us. If you're analytical, share more! If you prefer to simply put pen to paper, go for it. Your '1 pager' can be submitted as print, visual, written, digital or a link. The only requirement is that the 1 pager is submitted as a PDF.

  • Please apply in the same language as the job description
  • Be aware that incomplete applications will not be considered

  Make your move to the World of Sports.

  Check out: www.herzo.adidas-group.com

• About the company

  Adidas AG is a German multinational corporation, founded and headquartered in Herzogenaurach, Germany, that designs and manufactures shoes, clothing and accessories.

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