• Job Description

  Req#: MARKE001769

  The Alzheimer’s Association is looking for a dynamic, creative, and experienced professional to manage the marketing, communications, media relations, content development, brand management and audience development across paid, earned, social, digital and grassroots campaigns for the Alzheimer's Association California Southland Chapter. The chapter serves Los Angeles, Riverside, San Bernardino, Kern, Kings, Tulare and Inyo counties and the media markets within those geographies. The Manager will build relationships and execute a comprehensive communication plan to significantly increase concern and awareness, working in all aspects of media relations, including promoting consumer-friendly campaigns and press events; pro-actively inserting the cause into trending stories and creating new opportunities; and showcasing scientific advances in the field as well as Alzheimer’s Association programs and special events.

  Responsibilities:

  Essential functions and responsibilities include, but are not limited to:

  • Works with the vice president of communications to develop, execute and evaluate regional and community communications initiatives that complement the Alzheimer’s Association national strategic plan across 7 counties the Chapter serves: Los Angeles, Riverside, San Bernardino, Kern, Kings, Tulare and Inyo.
  • Manage media relations and support paid media and grassroots initiatives to support the six pillars of the Association’s national strategic plan.
  • Oversees chapter editorial calendar, website development and edits as well as social and digital media strategy and implementation across chapter platforms.
  • Supports the vice president of communications across paid, earned, social, digital, grassroots and grants campaigns.
  • Efforts of all campaigns seek to raise awareness of the Alzheimer's Association throughout the Chapter region; and promote: (1) use of Association services and programs by individuals, families and professionals impacted by Alzheimer’s disease and all other dementia; (2) engage in advocacy and public policy, (3) participation in constituent and relationship fundraising events, (4) acceleration of research and (5) general public concern and awareness.
  • Responsible for chapter marketing and communication materials including: print, digital and collateral design, web content, email newsletters, social media, and advertising.
  • Coordinate all public relations activities, including develop compelling stories for PR efforts; recruit and train media spokespeople and department volunteers; write and distribute press releases; pull and maintain media lists; create press kits; assist with media monitoring and reporting; strategize and coordinate media sponsorship agreements, including in-kind media opportunities; proof/edit collateral received from departments to ensure the Association’s procedures as well as its branding guidelines are followed at all times.
  • Work closely with regional (Southern California) marketing and communications teams to identify and build the Association’s presence across shared media markets.
  • Meet media and task deadlines.
  • Other duties as assigned.

  Qualifications:

  • Bachelor’s degree and a minimum of 5 years related professional communications experience with a focus on media relations and social media; excellent public relations skills.
  • Knowledge of community media resources including those that focus on diverse communities
  • Proficient in Adobe Creative Suite, Word, Excel, PowerPoint and Google applications; willing and able to perform all training required for Alzheimer’s Association organizational CRM and CMS systems
  • Excellent writing and editing skills; knowledge of Associated Press (AP) writing style a plus
  • Excellent public speaking skills and ability to represent the Alzheimer’s community across public settings
  • Excellent customer service skills when working with internal and external clients
  • Deadline and detail-oriented with strong organizational skills
  • Experience working with paid advertising
  • Experience and comfort navigating and using social media tools
  • Willingness and ability to quickly learn new software/technology
  • Ability and willingness to travel on a limited basis and work nights and weekends as needed
  • Ability to work with diverse communities and demonstrate inclusion

  Title: Marketing and Communications Manager

  Position Location: California Southland Chapter/Los Angeles

  Full time or Part time: Full Time

  Position Grade: 306, $70,000-$75,000 plus amazing benefits

  Reports To: Vice President, Marketing and Communications

  Who We Are:

  The Alzheimer’s Association is the leading voluntary health organization in Alzheimer’s care, support and research. Our mission is to lead the way to end Alzheimer's and all other dementia– by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

  At the Alzheimer’s Association, our employees are at the core of all we do. Our network of more than 1,900 employees across the United States makes a difference each and every day for those impacted by Alzheimer’s and those at risk for the disease.

  We warmly invite qualified applicants to consider this opportunity to make a life-changing impact on the millions living with Alzheimer’s, their caregivers and those that may develop the disease in the future. Read on to learn more about the role, then visit our website www.alz.org/jobs to explore who we are and why we've been recognized as a Best Place to Work for the last twelve years in a row.

  At the Alzheimer's Association®, we believe that diverse perspectives are critical to achieving health equity — meaning that all communities have a fair and just opportunity for early diagnosis and access to risk reduction and quality care. The Association is committed to engaging underrepresented and underserved communities and responding with resources and education to address the disproportionate impact of Alzheimer’s and dementia.

  The Alzheimer’s Association is committed to diversity, equity and inclusion in the workplace and provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

  Employees working 24 hours/week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, long term care insurance, tuition reimbursement, generous Paid Time Off, 12 annual holidays and Paid Family Leave, as well as an annual Cultural & Heritage Day and Volunteer Day of their choosing. They are also eligible for our gold standard 401(k) retirement plan.

  Full time employees (37.5 hours/week), will enjoy all of the above plus an annual School Visitation Day and an Elder Care Facility Day of their choosing.

  Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

  The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

• About the company

  The Alzheimer's Association was founded by Jerome H.

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