Description

Responsibilities

• In partnership with our digital agency, write and produce content for BayAlarm.com, including web pages, landing pages, and blogs.
• Manage Bay Alarm's external accounts where we post content, including social media, YouTube, Wistia, Vimeo etc.
• Work with our social media contractor to create or repurpose organic content for LinkedIn, Instagram, and Facebook.
• In partnership with other marketing specialists, internal SMEs, and design contractors, produce sales enablement materials, marketing collateral, and customer stories.
• Alongside the marketing team, manage the visual and verbal brand; conduct brand reviews with team on materials as needed.
• Help execute campaign tactics in various marketing channels, including websites, email, sales collateral, social media, and advertising.
• Help produce a variety of creative assets in support of campaigns, including videos, digital ads, billboards, etc.
• Execute against existing customer outreach campaigns, audit existing communications, and intake requests for new communications.
• Write, edit, and review external-facing letters, emails, landing pages, and presentations as needed.
• Work with marketing manager, other specialists, requestors, agencies, and vendors on executing customer communication campaigns, including webinars, mailers, and emails.
• Write or review marketing department communications to the broader organization.

Qualifications

• A degree from a 4-year college or equivalent is required.
• Passionate about writing, editing, and the creative production process.
• Experienced in working with SMEs, designers, and contractors to produce content.
• Skilled in project management. You know how to build and work towards a project plan.
• Excellent verbal and written communication skills.
• Minimum 2-4 years working on a marketing team, either in-house or at an agency.
• Experience creating content and assets in various mediums: print, digital, video etc.
• Highly motivated and positive team player with excellent time management skills.
• Strong project management and collaboration skills, focusing on attention to detail.
• Ability to work autonomously, multi-task, and meet deadlines under pressure.
• Proficient in Microsoft Office (Excel, Word, and PowerPoint).
• A copyediting certificate or similar preferred
• Experience working in print production preferred
• Experience working in Adobe Creative Suite, Canva, and HubSpot preferred
• Strong opinions on the Oxford comma, parallel structure, and passive voice preferred

Physical Requirements and Working Conditions

• Frequent standing, walking, talking, listening, working at a computer and travel.
• Occasional sitting, climbing or balancing, stooping, crouching, kneeling and crawling.
• Occasional lifting/moving up to 25 pounds.
• Motor vehicle driving vision and computer usage vision required.
• Close, distance, color, depth perception and focusing vision required.
• Noise level is usually moderate.
• Valid driver's license and a clean driving record required.
• Final applicant will need to have the ability to pass a pre-employment screening process.

City

Concord

Pay Range

$75k - $80k/ Salary