Lloyds Banking Group

Marketing Manager


PayCompetitive
LocationBristol/England
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 103929

      End Date

      Tuesday 19 December 2023

      Salary Range

      £56,421 - £62,690


      We support agile working – click here for more information on agile working options.

      Agile Working Options

      Hybrid Working

      Job Description Summary

      As per below

      Job Description

      Job title: Marketing Manager

      Salary: £56,421 - £75,228

      Location: Bristol

      Hours: Full time

      Working Pattern: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time, at one of our office sites.

      About this opportunity:

      Working across our relationship brands within the LBG portfolio, we're looking for a Marketing Manager to lead and facilitate the day-to-day agile processes within the team, as well as coordinate the delivery of our Customer Engagement activity for key audiences as we evolve the programme. Our activity is aligned to, and tailored by, life-stage segmentation – Learners & Independent Earners, Homeowners & Families, and Later Life.

      This role sits within the Consumer Relationships squad, and you’d be reporting to an experienced Senior Marketing Manager.

      What you’ll be doing:

      • Lead the content delivery team of Assistant Manager direct reports, to ensure progress of sprint goals and delivery of the agreed engagement experience.

      • Work closely with Planners, Business Units, the wider marketing team, and the agency team to shape the communications experience for key life-stages in scope.

      • Ongoing monitoring of campaign performance and external market factors to continually review and refine plans and drive the best possible results.

      • Leverage new experience technology / capability as it comes on board, to consistently improve performance.

      • Feed-in to planning and prioritisation discussions, to ensure that pending activity is supported by key areas before moving into the delivery phase

      • Feed-in to agile ceremonies (sprint planning, stand ups, retrospectives etc.) by contributing experience and perspective to support delivery and continuous improvement.

      Why Lloyds Banking Group?

      Join us and, as well as making a difference to customers, you’ll enjoy an exciting career where you’re free to be yourself. Great colleagues, redefining workspaces, hybrid working and a wide variety of career opportunities – you’ll find them all here.

      What you'll need:

      • Experience of working in a marketing role, delivering either engagement or conversion / direct response activity in 121 channels – Email, IB, Direct Mail

      • Experience of leading a team, supporting their development and building marketing capability in the team.

      • Experience of working with external marketing agencies to define plans, deliver activity and manage costs

      • Experience with interpreting customer insights and working with third party agencies in order to map customer journeys at segment/audience level

      • Proficient in managing budgets and making recommendations based on interpreting performance data

      • Good Partner management skills – communication and influencing

      • Naturally collaborative, and a great teammate

      • Customer-curious, with a continuous improvement mind-set

      About working for us ...

      Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity or culture. We were one of the first major organisations to set goals on diversity in senior roles, build a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We're disability confident. So if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.

      We also offer a wide-ranging benefits package, which includes:

      • A generous pension contribution of up to 15%

      • A discretionary annual performance-related bonus

      • Share schemes including free shares

      • Benefits you can adapt to your lifestyle, such as discounted shopping

      • 30 days’ holiday, with bank holidays on top

      • A range of wellbeing initiatives and generous parental leave policies

      Ready to start growing with purpose?! Apply today.

      At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

      We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

      We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.

  • About the company

      For over 250 years we’ve been making a difference to the lives of customers, businesses and communities. Today, we're still driven by our purpose of helping Britain prosper. We're part of an ever-changing industry and are currently on a journey to shape the financial services of the future, whilst supporting our customers’ changing needs. The scale and reach of our Group means we can offer a broad range of opportunities to learn, grow and develop. Our values-led culture and approach to inclusion and diversity means we can all make a real difference together.