• Job Description

  Req#: 39032

  Job Summary

  Job Title: Marketing Manager

  FLSA Status: Salary

  Reports To: Marketing & Brand Communications Director

  The Marketing Manager is responsible for developing and leading brand initiatives ensuring complete integration across all disciplines, maintaining our communications calendar and marketing plans. The Marketing Manager is also responsible for maintaining brand stewardship among cross-departmental and vendor needs.

  Job Description

  ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Lead the execution of marketing brand initiatives from start to finish, leveraging internal support and driving collaboration to ensure complete integration.
  • Owns development of cross-functional annual marketing communications calendar.
  • Owns management of cross-functional marketing plans.

  • Oversee and continuously looks for opportunities to increase communication across the organization.

  • Leads integrated brand creative execution including graphic requests.
  • Maintains brand stewardship among cross-departmental needs for brand initiatives (examples: Community Involvement, HR, Merchandising, Vendor Partnerships etc.
  • Maintains oversight of budget management.
  • Reviews audience insights, trends, market analysis, and marketing best practices to help build successful strategies. Assists with content creation
  • Assists with creative and production needs.
  • Assists with marketing analysis needs.
  • Regular, timely attendance in compliance with the work schedule, and adequate notice to find a replacement for occasional absences.

  • Other duties as assigned.

  QUALIFICATIONS

  To perform this job successfully, an individual must be able to perform each essential job duties satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Bachelor’s degree in Business, Marketing or Communications
  • Minimum of 7 years experience building and/or managing brand/initiatives
  • Ability to manage agency partners.

  • Strong project management, multitasking, and decision-making skills

  • Excellent oral and written communication skills, and strong interpersonal skills including verbal communication, listening, negotiation and problem solving
  • Strong conceptual skills

  • Proficient in Microsoft Office; Excel, Word, Outlook, OneNote

  PHYSICAL DEMANDS AND WORK ENVIRONMENT

  The physical demands and work environment described below is representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

  • Spend up to 90% of time and a desk sitting/standing in place for long periods of time
  • Remainder of time spent in a store environment

  WORK SCHEDULE

  The Marketing Manager is a salaried, full-time position.

  Company Overview

  Founded in 1946 as Skogen's IGA, Festival Foods is a Wisconsin family- and employee-owned grocer that is committed to giving back to the communities it serves and to providing guests with exceptional service and value. The company, which began operating as Festival Foods in 1990, employs more than 8,000 full- and part-time associates and operates +40 full-service supermarkets across the state of Wisconsin. At Festival Foods we are committed to providing an environment of mutual respect where equal employment opportunities are available to all. We are dedicated to building a top-notch team of skilled, experienced and service-oriented associates who represent a variety of backgrounds, perspectives, and talents. Festival Foods believes that diversity and inclusion among our teammates, products, and our community strengthen our ability to serve our guests, as we seek to recruit, develop and retain the most talented people.

• About the company

  Festival Foods is a family and employee-owned grocery company operating stores throughout Wisconsin.

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