• Job Description

  Req#: 25-231843
  Candidate must be on-site in Woonsocket Tues-Thur.
  
  Job Responsibilities:
  • Support day-to-day management of advertising and marketing communications programs on behalf of our Marketing Strategy partners. Campaigns will include beauty and wellness sale campaigns atv, such as the Epic Beauty Sale. Campaigns will encompass paid and owned assets including display, SMS, email, digital, and social.
  • Build strong relationships throughout Marketing Strategy and external ad agency, establishing yourself as key resource and partner regarding brief development and project management.
  • Set priorities, stay on top of all deadlines and creative reviews/brief due dates, and assume a leadership role for assigned projects. This includes development of Go-to-Market plans comprehensive of all marketing launches.
  • Oversee management of master product list and act as liaison with merchandising to ensure detailed information is populated in timely manner
  • Support and assist with various elements of operations across the traditional, digital, and/or social spaces.
  • Serve as an expert of the business, knowing the seasonal merchandise, the target audience and competitive landscape, in order to support the team and contribute to strategy development.
  • Demonstrate behaviors consistent with *** Heart at Work Behaviors: Put people first; Join forces; Inspire trust; Rise to the challenge; Create simplicity.
  
  Required Qualifications:
  • 5+ years of marketing work-related experience; creative agency or retail marketing B2C preferred
  • 2+ years of knowledge and expertise in direct-to-consumer marketing and experience in one or more sub-disciplines (email marketing, direct marketing, digital marketing, marketing communications, advertising, agency management, consulting)
  • Integrated experience across paid and owned channels
  • Understanding of social media platforms, digital environments and experience with production and content development
  • Ability to multi-task and manage time effectively, prioritize, communicate effectively across integrated teams and problem-solve in a dynamic environment
  • Passion for the customer, innovative mindset, able to provide recommendations based on insights
  • Proactive, detail-oriented, thorough, collaborative team player
  • Excellent written, verbal and presentation communication skills
  • Detail oriented, while able to see the big picture at the same time
  • Advanced proficiency with Microsoft Office
  • Experiential Marketing a plus
  
  Education:
  Bachelor’s Degree mandatory
  

• About the company

  Established in 2000, LanceSoft is a Certified MBE and Woman-Owned organization, and a pioneer in providing premium end-to-end Global Workforce Solutions and IT Services to diverse clients across various domains.

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