Allegheny Health Network
Marketing Strategy Consultant - EnGen
7 days agoWhat's your preference?
Job Description
- Req#: J264324
Employer Industry: Healthcare Technology
Why consider this job opportunity:
- Salary up to $172,500
- Opportunity for career advancement and growth within the organization
- Flexible work environment with options for remote work
- Collaborative and innovative culture focused on partnership and relationship building
- Chance to work on impactful marketing strategies in the healthcare technology sector
What to Expect (Job Responsibilities):
- Serve as a key member of the enGen Strategy team, reporting to the Director of B to B Marketing
- Develop and execute effective marketing strategies, plans, and campaigns to drive brand awareness and client acquisition
- Collaborate with enGen leadership and shared services teams to create differentiated brand positioning and value propositions
- Analyze customer journeys and use data insights to inform content strategies across various marketing channels
- Stay updated on industry trends and competitive strategies to enhance marketing effectiveness
What is Required (Qualifications):
- Bachelor's degree
- Minimum of 7 years of relevant experience in marketing or a related field
- Proven success in launching new products or managing product life cycles
- Strong analytical and problem-solving skills, including experience with market assessments and campaign performance evaluation
- Exceptional written and verbal communication skills
How to Stand Out (Preferred Qualifications):
- MBA or other Master’s degree in a related discipline
- Experience in agency account management or brand/product management in retail or consumer packaged goods
- Familiarity with consultative selling approaches
- Professional experience using technology, tools, and AI within a marketing context
#HealthcareTechnology #MarketingCareers #RemoteWork #CareerGrowth #B2BMarketingAbout the company
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