• Job Description

  Req#: okAPsfwV

  Description

  Position at GroupM Nexus

  GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people. GroupM Nexus is the world's largest performance engine that integrates paid, owned, and earned to deliver true business outcomes for our clients.
  
  Role Summary & Impact
  
  As a Media Activation Coordinator, you will be on the specialist career track, receiving intensive training and close mentorship in all aspects of paid social marketing. Paid Social allows a brand to reach consumers who may not follow them directly, but have expressed interest in the type of product/service, or who fall within the brand’s target demographic on social platforms. As an Associate, you will be apart of a team responsible for the execution of business objectives & KPIs, identifying target audiences by platform, characterizing desired actions of each audience, and managing the content and cadence of the social plan. In this position, you will gain unparalleled exposure to the entire brand process and gain experience working across various social platforms.
  
  Key Responsibilities

  • Assist social strategy development by compiling client research, competitive data and social platform information.
  • Support and continually improve paid media tactical planning and buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and Tumblr.
  • Research emerging social platforms to support client recommendations.
  • Set up media trackers, build media authorizations and insertion orders, steward the billing process and actualize dollars on an ongoing basis.
  • Assist team in identifying optimization opportunities and making media recommendations.
  • Support Senior Associate and community Managers to develop and maintain social content calendars for various platforms.
  • Are you a born team-player? We need you to collaborate with the team and external partners to define highly personalized social user experiences (e.g. applications, contest, mobile executions, social TV, etc.).
  • Stay current! Though your research and practice, stay ahead of the latest updates regarding tools, techniques and methods related to social media.

  Requirements

  • Enthusiastic interest in: Media, Advertising, Digital Communications, Marketing, Business and/or Communications.
  • Eagerness to build an exciting career in media to make advertising better for everyone.
  • Appreciation and enjoyment for numbers, statistics, and data including Excel as a part of your daily responsibilities.
  • Passion to solve problems and improve initiatives with a desire to leverage data and insights.
  • A growth mindset with the ability to challenge and stretch so that you learn from both achievements and mistakes.
  • Fearless of evolution, change and growth. Willingness to embarrass the spirit of constant improvement to drive personal growth and improved impact to our clients.
  • Zest for working with people fosters an environment of inclusion, collaboration and respect by listening, communicating, and influencing through multiple channels of communication.

  Life at GroupM
  
  Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. GroupM employees can tap into the global GroupM & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
  
  GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business. Discover more at www.groupm.com.
  
  GroupM provides equal employment opportunities to applicants and employees without regard for factors such as race, religion, national origin, colour, sex, sexual orientation, gender identity or expression, age, protected veteran status, disability, or other protected status.
  
  GroupM is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with GroupM, please send an e-mail to [email protected] or call (212) 297-8507 and let us know the nature of your request and your contact information.

  The base salary for this position at the time of this posting is $50,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, please visit https://www.wpp.com/people/wellbeing/benefits-at-wpp-in-the-us for more details.

• About the company

  GroupM is the world’s leading media investment company. We make advertising work better for people.

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