Amazon
Product Marketing Manager, North America Stores Marketing, NASM COOP
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Job Description
- Req#: 3011161
Amazon North America Stores is seeking a Product Marketing Manager to join the COOP Marketing team to help bring exciting shopping experiences to life for our vendors and customers!
As a Product Marketing Manager on the NAS Marketing CO-OP team, you will join a nimble team of marketers to own the strategy, development, and pitching of CO-OP opportunities across Amazon channels and events. CO-OP opportunities include vendor-funded merchandising placements, allowing brands opportunities to secure highly visible and exciting placements for their selection across Amazon's marketing channels. You will be responsible for developing packages for Seasonal Events, such as Valentine's Day and Easter. You will partner closely with our internal channel teams as well as our vendor-facing partners to pitch new opportunities to our key vendors and collaborate internally to bring the packages to life for our customers.
The ideal candidate will be customer-obsessed with high attention to detail and a bias for action. They will excel if they are comfortable working in a fast paced, high visibility environment, capable of building strong relationships with different stakeholders, and have experience dealing with ambiguity in an organized manner.
Key job responsibilities
1. Own CO-OP strategy for Amazon Seasonal Events including New Year Now You, Valentine’s Day, Easter, Mother’s Day, Father’s Day, Halloween, and Holiday.
2. Responsible for partner stakeholder management across Category, Creative, Curation, and Merchandising to ensure vendor-funded packaged are executed as promised.
3. Work with Design to develop pitch decks to share with our vendors the exciting details of the CO-OP packages.
4. Partner with NASM leads to plan and contribute to strategic marketing documents and creative reviews.
5. Build CO-OP packages in Amazon internal tracking tools and partner closely with Vendor Managers and Customer Success Managers to see through financial transaction of vendor packages.
A day in the life
In this role, you will be the go-to COOP channel expert for stakeholders across Marketing, Creative, and Stores, working collaboratively to bring COOP packages to our vendors and then seeing through the execution of packages to the end customer experience. This will include both strategy development and hands-on tactical work to build packages in Amazon Shopping Guides, where vendors can complete the purchase of the packages and then to approve packages using our defined guardrails and tenets. You will regularly present to partner teams and participate in event strategy meetings and creative reviews with NAS leadership.- 4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience managing and measuring marketing performance in various channels
- Bachelors Degree- Experience managing external partners to develop marketing programs
- Experience presenting ideas to various levels of an organization to gain support for initiatives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98,200/year in our lowest geographic market up to $179,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.About the company
Amazon.com, Inc. is an American multinational technology company based in Seattle, Washington, which focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Microsoft, and Facebook. The company has been referred to as "one of the most influential economic and cultural forces in the world", as well as the world's most valuable brand.
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