Wolters Kluwer
Public Affairs & Public Relations Associate Director- External Communications
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Job Description
- Req#: R0049911
Provide strategic communications counsel to the executive team as a seasoned, confident external communications professional with an excellent sense of judgment and the ability to earn trust
Develop and execute comprehensive external communications/media relations strategies, plans, and activities in support of the CP & ESG division – and its full range of solutions globally
Manage and develop externally focused communications materials to include, but not be limited to: press releases, byline articles, stand-by statements, news alerts, media briefings, targeted emails to editors/reporters, FAQs, blog and social media posts, and Annual Report material that relates to CP & ESG
Proactively pitch and engage with targeted reporters and media outlets to educate them on the CP & ESG journey and create greater visibility (via attributions) for the division and its business units
Build and maintain strategic partnerships with key media outlets, industry publications and other influencers - pitch stories to key publications with a planned and regular cadence
Identify and ensure participation and success in relevant industry recognition programs in close collaboration with divisional Communications VPs. Manage award pitches and relevant analyst rankings nominations
Partner closely with the CEO of CP & ESG, the divisional Vice President of Branding & Communications, as well as relevant Marketing VPs/Directors/leaders, to ensure alignment with messaging and initiatives towards all stakeholder groups
Leverage insights for stories to build external awareness, typically with media/analysts/influencers, ensuring an integrated approach with Internal Communications
Define desired outcomes of external communications initiatives, including quantitative and qualitative measures
Anticipate important industry trends along with potential issues and implement appropriate actions to both promote and protect the company and its reputation; mitigate any negative news
Monitor media and notify internal stakeholders of time-sensitive issues, events or coverage
Utilize external PR/Media Monitoring agency partners to ensure the provision of high impact, consistent and effective messaging
Build strong relationships with internal stakeholders (including HR, Internal Communications and Brand) to ensure the sharing of important external communications content that supports the wider business strategy and promotes Wolters Kluwer as a “great place to work.”
BA/BS degree in communications, journalism, English or related field preferred
7-10 years of communications experience (within a corporate or agency environment)
Existing set of strong global media contacts across Tier 1 media, trade publications, and broadcast, preferably in North America
Proficient in quickly assessing situations and developing customer messaging and talking points for internal employees
Experience with crisis communications, including legal, investor and public relations implications.
Superb writing and editing skills and a strong sense of narrative and storytelling
Excellent creative thinker, with an ability to quickly comprehend a breadth of information and simplify the communication
Ability to verbally relay concepts, goals, project plans to all parties involved in the execution of said plans
Ability to effectively collaborate with cross-functional teams as well as working in long-distance situations
Ability to read and comprehend industry specific documents and/or presentations.
Ability to effectively and efficiently communicate with all levels of management.
Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
Detail oriented, able to work independently and as a contributor in a team environment
Strong organizational, time management and interpersonal skills
Flexible and responsive to change
Essential duties & responsibilities:
This is a hybrid role with a requirement of being in a Wolters Kluwer office a minimum of 8 days a month, or more as needed. - This role must be based in or near a Wolters Kluwer Office in the Easten US Time Zone
Minimum Qualifications:
Preferred Qualifications:
Other Knowledge, Skills, Abilities or Certifications:
Travel requirements
Some travel might be required (approximately 20% of time)
This is a hybrid role with a requirement of being in a Wolters Kluwer office a minimum of 8 days a month, or more as needed.
#LI-Hybrid
Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.
Compensation:
Target salary range CA, CT, CO, DC, HI, IL, MD, MN, NY, RI, WA: $153,200 - $216,850About the company
Wolters Kluwer NV is an American Dutch information services company.
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