Baylor College of Medicine
Senior Communications Associate - Web Content
This job is now closed
Job Description
- Req#: 17289
- With a team, manages content for BCM websites, e-communications, forms, etc.
- Plans, develops, and executes communications plans for Web/Digital.
- Works closely with others in the Office of Communications and Community Outreach and Information Technology who have content and technical roles for the websites.
- Ensures that all materials present a clear, unified, and positive image for the College and individual department.
- May draft, review, and edit messages to ensure they are clear, thorough, and on brand.
- Processes analytics reports to provide direction concerning improvement of visibility and reach.
- Keeps updated on all CMS tools, SEO tactics, and systems/platforms used for College websites.
- Uses expert writing/editing skills to ensure clarity and accuracy of content.
- Works with leaders to resolve issues and make improvements in the College’s Digital Presence.
- Works with the immediate team to develop and carry out procedures to regularly review and maintain content and accessibility on the websites.
- Bachelor's degree. Four years of relevant experience may substitute for degree requirement.
- Four years of relevant experience.
- Working knowledge of Drupal and other CMS systems, web design, and technical aspects of website function
- Working knowledge of SEO principles, basic HTML, and website accessibility best practices
- Strong understanding of website user experience
- Familiarity with graphic design tools (Adobe Photoshop, Dreamweaver, or equivalent), web analytics tools (Google Analytics 4), and YouTube Creator Studio
- Experience with Kanban boards or similar project management tools
- Knowledge of AP style
- Excellent communication skills
- Ability to multi-task and work with individuals at all levels of the organization
- Ability to manage multiple projects simultaneously in a highly collaborative organization
Summary
This position at Baylor College of Medicine will work with a team of web professionals to propel the digital presence of one of the nation’s top academic medical centers. The Senior Communications Associate will work closely with the other members of the Communications, Marketing, and IT teams to provide the best digital experience for all of the College’s audiences. With responsibility for three websites – two public websites and one internal site, the senior associate will play an integral role in reaching patients, students, researchers, physicians, and an internal audience of 15,000.
This position is eligible to work a hybrid work arrangement within the Greater Houston, TX area after an orientation period.
Job Duties
Minimum Qualifications
Preferred Qualifications and Skills
Baylor College of Medicine requires employees to be fully vaccinated -subject to approved exemptions-against vaccine-preventable diseases including, but not limited to, COVID-19 and influenza.
Baylor College of Medicine is an Equal Opportunity/Affirmative Action/Equal Access Employer.
17289
CH; DI
About the company
Baylor College of Medicine is a private stand-alone health sciences university located in Houston, Texas within the Texas Medical Center, the world's largest medical center.
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