Company:

Cox Automotive - USA

Job Family Group:

Data Intelligence & Science

Job Profile:

Data Sr Analyst

Management Level:

Individual Contributor

Travel %:

No

Work Shift:

Day (United States of America)

Job Description:

**This position is remote/work from home. You need to reside within the Eastern or Central Time Zones.

Do you have a passion for driving insights and actionable plans from raw data?

Do you have a strategic mindset to brainstorm solutions from a blank canvas?

If so, this is the right job for you!

The Senior Marketing Analyst will be a strategic contributor engaging with key stakeholders to identify and shape analytics needs within our NGC and Manheim omnichannel marketing efforts. This role will support the Manager, Marketing Analytics and partner with Product Marketing, Field Marketing and KAM in identifying KPIs as well as measuring marketing campaign performance and effectiveness.

We are seeking a dynamic individual, who will leverage analytical skills to create reporting and analysis with insights and visualization that tells the story within the data and provides actionable recommendations. The Senior Marketing Analyst should also have a collaborative spirit that lends itself to partnering with key stakeholders to create solutions that link campaign goals with business objectives and create winning growth strategies.

What You’ll Do

• Engages with cross functional teams to understand business needs, turn them into data requirements and analytical frameworks solutions.

• Collaborate with stakeholders to establish requirements for recurring and ad-hoc analytics; including delivery of reporting, actionable insights, and recommendations to drive business growth.

• Conduct analysis of marketing and business data to tell a story, crafting insights to formulate strategies to improve adoption, engagement, and retention

• Perform pre/post campaign analysis, target list development, quarterly scorecards to lead data-driven decision making

• Report on, analyze performance of, and drive user insights for marketing activities including but not limited to paid search, social media, email, SEO, etc.

• Keep abreast of digital analytical tools/solutions in the market to inform our learning agenda

• Design and implement visualization technologies leveraging tools like Tableau, Domo, etc. to enable marketing revenue attribution

• Proactively participate in and identify opportunities for efficiency, automation, standardization, and process simplification

• Deliver actionable insights into compelling PP slides with a simplified and visual story

What’s In It for You?

• You’ll be rewarded with highly competitive pay, plus other compensation perks you’ve come to expect (e.g., 401k + company match, comprehensive medical benefits, etc.) and others you may not (e.g., flexible time off policy, tuition reimbursement for academic pursuits, pet insurance and more…)

• Work/Life Balance. Job flexibility is central to our culture because team members have different working styles and important stuff going on outside the office, too.

• Smart and creative colleagues, plus ongoing learning opportunities. You’ll have the tools and team you need to do your job well without a lot of red tape. Plus, we know how important it is for you to stay brushed up on your knowledge and skills, so we invest in your ongoing training along the way to make sure you have what need to help you along your career path.

• Boundless career opportunities for lateral and upward movement across a high-performing enterprise spanning diverse industries. You’ll have the chance to learn and train so you can sharpen your skills and explore opportunities across the Cox family of businesses.

Technology We Use: AWS, SQL Workbench, SAS, Business Objects, Snowflake, Python, Web activity tools such as Adobe Analytics and Google Analytics, Tableau, Power BI, SAP Business Objects, Oracle

Who You Are/ Qualifications

Minimum:

• Bachelor’s degree in a related discipline and 4 years of business analytical experience. The right candidate could also have a different combination, such as a master’s degree and 2 years’ experience; a Ph.D. and up to 1 year of experience; or 8 years’ experience in a related field

• Ability to visually present the insights with a compelling story and action plan

• Detail-oriented

• Strategic thinker with self-starter mentality

• Possess key analytics department core values: adaptability, simplicity, excellence, customer mindset

• Excel skills including functions/pivot tables/formulas/visualization development and plug-ins for other business intelligence platforms

• Data visualization platforms (as a developer), such as Tableau or MicroStrategy

• mindset

• Adobe and/or Google Analytics

• Snowflake, Datorama or Domo

• SQL

Preferred:

• Degree in Marketing, Math/Engineering, Statistics, Business, Market Research or Finance

• Digital marketing analytics experience

• Advance database & query experience

Join the Cox family of businesses and make your mark today!

Drug Testing:

To be employed in this role, you’ll need to clear a pre-employment drug test. Cox Automotive does not currently administer a pre-employment drug test for marijuana for this position. However, we are a drug-free workplace, so the possession, use or being under the influence of drugs illegal under federal or state law during work hours, on company property and/or in company vehicles is prohibited.

About Us:

Through groundbreaking technology and a commitment to stellar experiences for drivers and dealers alike, Cox Automotive employees are transforming the way the world buys, owns, sells – or simply uses – cars. Cox Automotive employees get to work on iconic consumer brands like Autotrader and Kelley Blue Book and industry-leading dealer-facing companies like vAuto and Manheim, all while enjoying the people-centered atmosphere that is central to our life at Cox. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.