Job Title - Senior Specialist - OmniChannel Solution Owner

Career level - D3

About AstraZeneca

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialization of prescription medicines for some of the world’s most serious disease. But we’re more than one of the world’s leading pharmaceutical companies. At AstraZeneca, we 're dedicated to being a Great Place to Work.

Who we are:

The Global Business Service (GBS) team sits within Finance at AstraZeneca and is a dynamic and results-oriented environment and provides a range of enterprise-wide services. We dare to change the way we work by freeing up the business to push the boundaries of science to deliver life-changing medicines. We aim to do this by freeing up time, freeing up money, protecting AZ’s value and providing new capabilities.

What we do:

A trusted partner to the business, we’re on a mission to make AstraZeneca more agile, efficient and effective. Through our hybrid model of in-house delivery centers and service towers across the globe, we’re reimagining how we work. Here we drive new ways of working and operating models, process simplification and innovative solutions, whilst ensuring that automation and data is at the heart of everything.

How we do it:

Be part of a team building a community. We interact with diverse cultures and perspectives and are united by our sense of belonging. This is the place to learn and grow together.

Why we love it:

• As a growing multi-national company, there’s so much potential to develop. Embrace opportunities at a global business that’s facing new and varied challenges. This is the place to build an exemplary, international CV.

• A fun place to be, we’re creating community hubs that build partnerships, not just working relationships.

• We’re on an exciting journey to take our team to the next stage. This is the place to leave a legacy behind.

About The Role:

As part of the Global Omnichannel Delivery team within GBS Commercial Operations, The Associate Solution Owner will be responsible for understanding business requirements associated with website / MCRM / OCE RTE / Omnichannel campaign delivery demand and redefining those requirements into actionable instructions to be handed off to the different Operational Delivery teams such as CDH, Tagging, MCRM, OCE, and website teams using Self-service tools like ODAT, OJM, SSD etc., In this role, you will be the liaison between the Brand Strategy and Technical/Operational Delivery teams, which requires a solid understanding of both the business marketing strategy and the multi-functional processes that drive development.

The Associate Solution Owner must be ready to work independently on ambitious initiatives, demonstrate respect for their peers, and have the courage to stand up for doing the right thing. The successful candidate must be capable of providing direction to those that do not report to them and tap into their expertise and experience to influence decisions. At the same, they must listen and stay open-minded as it relates to the input of others, and ultimately foster a collaborative environment while working across business and technical teams to deliver solutions.

Job Roles & Responsibilities:

• Responsible for understanding the business marketing strategy and then redefining those requirements into comprehensive and concrete technical instructions to be handed off to omnichannel specialists and Operational Delivery teams.

• Responsible for creating JIRA tickets/project level/epic/stories and assigning them to the respective development teams.

• Responsibilities include the verification of TASR and promptly reporting any issues to OML. I confidently act as a bridge between the Tagging and CDH teams, aiding with configuration and promptly addressing any inquiries to ensure the successful completion of all tasks.

• Collaborate with delivery experts who possess specialized skills in various tools related to omnichannel campaign delivery, such as web assembly, content production, email automation, Tealium configuration, and reporting.

• Work closely with the Omnichannel Program Manager to provide timely guidance to team leaders and technical personnel during the development phase. Furthermore, aid in devising plans to mitigate risks and ensure the triumphant execution of the overall Brand projects.

• To facilitate the ability of SO and Program managers to competently manage inquiries from various operations delivery teams during IST hours.

• Establishing direct internal and external integration, constructing highly effective campaigns, managing the seamless coordination of business acceptance testing, and ensuring flawless launch readiness.

• Work in both a hands-on manner in creating omnichannel campaign delivery instructions within AZ tools (Jira, ODAT, etc.) and demand capture templates, while also collaborating with and providing direction to tool-specific business analysts as vital.

• Responsible for User Acceptance based on Sprint Demos. Coordinates end-to-end testing involving connected Adobe Campaigns.

• Support Omnichannel specialists by collaborating with SO and OML for any Omnichannel brand campaigns.

• Connect and collaborate with delivery teams, regularly participating in Daily Sprint Stand-ups

• Contribute to the success of the team by supporting the onboarding of new team members.

• Documenting standard operating procedures and creating new SOP for the new implementations.

• Co-ordinating with the SEO team for the Metadata creations to handover the metadata for further implementation into the web pages by the Web services team

Education: bachelor’s degree in digital marketing or equivalent degree.

Experience: You must have at least 5 years of experience in.

• Technical Project Management including risk mitigation & planning.

• Digital Marketing Implementation

• Database management and data integration set up and testing including Lead generation and Master Data systems.

• Coordination of Website development and digital channels

• Multichannel and Omnichannel campaign delivery

• Demonstrated leadership and coordination of teams to deliver a single cohesive strategy.

• Configuration and working experience in MAP tools like Adobe Campaign etc.,

• Working experience in Tagging & Orchestrion tools like Tealium etc.,

• Reporting tools experience like Power BI, Adobe Analytics, etc.,

• MS Office proficiency especially in Excel.

• Solid understanding and experience of digital channels including Websites, CRM Emails, CDPs, ODAT, etc.

• Experience with tools associated with Task Management

• Knowledge or experience with Agile ways of working.

Skills and Competencies:

Minimum

• Certification in Task management tools, Agile, and Scrum is added advantage.

• Experience within the Pharmaceutical Industry

• Advanced degree in a relevant field

• Multichannel and Omnichannel campaign delivery

• Demonstrated leadership and coordination of teams to deliver a single cohesive strategy.

• Must be proactive in obtaining detailed requirements from Marketers and Strategists when the level of vital information describing an omnichannel campaign is not provided in initial discussions.

• Complex Project Development Experience

• Requires an extensive eye for business and an awareness of how Marketers seek to create customer-centric omnichannel experiences for their customers.

• Solid understanding of digital channels including Websites, CRM Emails, CDPs, ODAT, etc.

Skills and Competencies:

Essential for the role

• JIRA & Confluence

• Experience within the Pharmaceutical Industry

• KANBAN

• Energetic, self-motivated

• Client Facing Communication skills and diplomacy.

• Demonstrated problem-solving skills.

• Strong Soft Skills

• Data-driven, process-oriented, and collaborative

• Critical Thinking

• Leading/Influence without Authority

• Gliffy, Visio, data flow, and process charting

• Microsoft Office Proficiency (primarily Excel)

• Proven Complex Project development & Management Experience

• Cross-Commercial interactions

• Business Analysis.

• Adobe Campaign

• WEB - Adobe Experience Manager / Web Analytics

• Power BI

• Tealium Audience Stream

• Tealium IQ

• Adobe Target

• Adobe Audience Manager

• AEM - Adobe Experience Manager.

Internal and External Contacts/Customers

• Omnichannel Strategists

• Global Commercial Operations Business Services

• Global Commercial Operations Content Services

• Commercial IT Application Development, Configuration, and Systems Maintenance

• Other AZ Brand and Commercial Stakeholders

• External Agency, Media, and other partners.

Reporting Relationship

• Direct Reports – 0

Financial Responsibility

• Cost centre budget- NA

• Spend area - NA

Travel Requirements

• Local travel may be required

WHY JOIN US?

We’re a network of high-reaching self-starters who contribute to something far bigger. We enable AstraZeneca to perform at its peak by delivering premier technology and data solutions.

We’re not afraid to take ownership and run with it. Empowered with unrivalled freedom. Put simply, it’s because we make a significant impact. Everything we do matters.

SO, WHAT’S NEXT?

Are you already envisioning yourself joining our team? Good, because we’d love to hear from you! Click the link to apply and we’ll be in touch as soon as we can.

WHERE CAN I FIND OUT MORE?

Our Social Media, Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status.

Date Posted

Closing Date

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.