Employment Type: Full-time Regular

City: Calgary, AB (YYC)

Posting Open Date: 03/14/2025

Posting Close Date: 03/28/2025 (Please note the posting will close at 9:59pm MST)

Please Note: This is a hybrid work position in Calgary Alberta and requires in-person collaboration at the WestJet Campus (22 Aerial Place NE) 3 days per week. This provides flexibility the remaining 40% of the work week. This hybrid work plan allows for critically important learning, collaboration and networking with our colleagues. Specific days in the office are agreed upon by the team.

Why WestJet:

Every WestJet journey has the potential to enrich lives; a career with us is no exception.

WestJet arrived on the Canadian airline scene in 1996 and changed the industry for the better. We made air travel more affordable for Canadians and now we're going global.

Join us, this is where your career story takes off.

Do you live and breathe social media and enjoy creating and conceptualizing high quality video and photo content for social channels? Are you passionate about travel and inspiring others to explore the world? WestJet has a role open on our award-winning Social Media team that is perfect for you.

Overview of Role:

The Social Media, Coordinator is responsible for sourcing, capturing, editing and deploying content to the airline's social media channels (Instagram, Facebook, LinkedIn, X, TikTok and Pinterest) utilizing platform analytics to guide decisions. The purpose of this role is to develop social content that engages our audiences through WestJet’s brand presence on social media, while contributing to WestJet's overall business goals.

Key Deliverables:

• In collaboration with other Social Media team members and stakeholders adhere to the content calendar for WestJet's owned social media channels
• Capture and/ or create high performing photo and video content for WestJet's social media channels.
• Edit photo and video content per WestJet's brand guidelines and channel best practices, including the development of social-first video for Instagram Reels and TikTok
• Source user generated content (UGC) for WestJet's social channels
• Support in developing and managing ongoing partnerships with internal stakeholders and teams as well as content creators.
• Uphold the creative voice for WestJet, providing copywriting expertise for all social channels.
• Analyze and assist in generation reports on social media performance, using benchmarks, scorecards, and/ or reports to share campaign performance with stakeholders, while identifying opportunities for improvement
• This role requires the ability to travel up to 15 per cent of the time

Experience and qualifications:

• Diploma from a college or technical school or bachelor's degree
• 1-3 years’ experience planning and creating content for brand social media.
• 1-3 years’ experience editing content for social media.
• French as a second language is an asset, but not required.
• Understanding of brand social media for X, Facebook, Instagram, YouTube, LinkedIn, Pinterest, and TikTok is essential.
• Excellent mobile photography, videography and editing platform skills are required. Knowledge of creative social media best practices and a keen interest in travel and the airline industry is ideal.

The benefits of being a WestJetter:

WestJet provides all WestJetters with a competitive total rewards package. On top of that, we offer:

• A fun and friendly culture with colleagues who work together to win
• Travel privileges for you and your family, effective from your start date
• Savings and Benefit programs that are flexible to meet your specific needs

Think we are a fit? Apply now!

About WestJet Group of Companies

Together with WestJet's regional airline, WestJet Encore, we offer scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe and to more than 175 destinations in over 20 countries through our airline partnerships.

Our Safety Promise

At WestJet, the safety and security of our people and our guests is a core value and at the heart of what we do. As safety and security is a shared responsibility, it is expected that you will use safe work practices to ensure your well-being and the safety of others.

WestJet recognizes that the use of Alcohol and Drugs can adversely impact a safe work environment and the well-being of others including guests, suppliers and the public, as well as place WestJet's operations at risk. All roles that are identified as safety sensitive are required to pass a Pre-Employment Alcohol and Drug Test as per WestJet's Alcohol and Drug Policy.

Our Commitment to Diversity and Inclusion

We embrace what makes us each unique, and what makes us uniquely WestJet. WestJet is committed to inclusiveness, equity, and accessibility and if you require accommodation during the selection process, please let our Talent Acquisition team know. We encourage all qualified candidates to apply. We thank all applicants for their interest in WestJet; however, only those candidates who are selected will be contacted.

For more information about everything WestJet, please visit WestJet.com. \

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