• Job Description

  Req#: 415246
  !*!

  EXTERNAL ENGAGEMENT DIVISION
  MARKETING SERVICES

  The University of Otago is New Zealand's first University and ranked in the top 1% of universities in the world. It has a strong teaching and research tradition and well-established national and international ties which it hopes to build on through Pae Tata, its strategy to 2030.

  About our team/Mō te tīma

  The Marketing Services Department is made up of five teams:

  • Future Students Marketing (including the Specialist role) manages and delivers marketing activities to recruit students;
  • Divisional Marketing Advisors champion the needs of our academics’ subject areas;
  • The Web Experience team owns the University website and other digital applications;
  • An in-house Creative team leads how our brand is presented;
  • An Events team delivers a wide range of events for students, academics, and alumni.

  While each area has its own responsibility to provide expert advice and initiatives to attract students and raise the profile of the University, there will be a large amount of collaboration at a project level.

  The Marketing Services Department has an exciting year ahead, with core projects including our brand launch, full web transformation, and lofty recruitment goals.

  The role/Te mahi

  Marketing Specialists play a senior role within the Future Students Marketing team.

  Strong collaboration, communication and negotiation skills are imperative to your success in this role. You will work closely with colleagues across Marketing Services and the wider External Engagement Division. The expertise we provide to the university is wide-reaching and ensures you would work on an exciting range of projects.

  An important part of your role will be working alongside agency partners to develop strategic approaches to media and campaign creative. You will need to manage budgets, delivery expectations and communication between agencies and University leadership.

  In line with the University’s Pae Tata strategy, you will be supported to continue upskilling in te reo me ngā tikanga Māori.

  Your skills and experience/Kā pūkeka me kā wheako

  We are looking for an experienced marketing professional with the following:

  • 5+ years of experience in delivering marketing campaigns and projects for complex organisations with multiple stakeholders.
  • Experience working in a variety of channels to deliver integrated campaigns, including digital, social, and content creators.
  • Strategic marketing.
  • Communication, teamwork, and collaboration.
  • Project management and multi-tasking.
  • Expertise in consumer research, data analysis, CRM systems, lead generation and customer management.
  • Central to our strategy is becoming a Te Tiriti-led University. Knowledge of markets, marketing relationships, and networks specific to Māori and/or Pacific audiences is an advantage.

  Further Details/Pūroko

  This is a full-time (37.5 hours per week) fixed term role covering an internal secondment until 20 September 2024.

  For further information, or to discuss the role in confidence – please contact Lucy Bell, Manager Future Student Marketing via the contact details below.
  

  You need to have a right to work and live in New Zealand to apply for this role.

  Application/Tono

  To submit your application (including CV and cover letter) please click the apply button below. Applications quoting reference number 2400315 will close on Sunday, 3 March 2024.

  Additional Information

  Contact: Lucy Bell

  Position details: Job Description

  Further Information: Department Website

  Create an email with a link to this vacancy: Create email

  Location: About Dunedin

• About the company

  The University of Otago is a public research collegiate university based in Dunedin, Otago, New Zealand.

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