• Job Description

  Req#: R010924

  At Mitel, you will have the opportunity to help businesses connect, collaborate and provide better experiences for our customers. You will deliver valuable contributions in creating business success within our global organization utilizing your unique attributes, skills and experience.

  Please take a moment to look over this opportunity and if interested, feel free to send us your application. If this is not the right opportunity for you, you can also sign up for Job Alerts by creating an account. This will give you a profile that you can use for all future applications, and you will be notified whenever a new position that matches your criteria becomes available.

  Overview:

  The Sr. Director, Product Marketing, Programs & Promotions is part of the Customer Lifecycle Management organization and is responsible for the end-to-end design, execution, and measurement of effectiveness for all Customer Lifecyle content, programs and promotions/incentives aligned to the goals and objectives of the business group.

  The Sr. Director primarily supports the Mitel sellers and Channel Partners including the Mitel go-to-market and channel program teams, providing, and enabling storytelling to customers that will entice actions ranging from upgrading their solution, renewing their support contracts, migration to new solutions or increasing the adoption of existing solutions. Reports to the Senior CLM leader and manages a team as well as leverages matrixed teams/organizations across the company.

  The fundamental objectives of the business group are to retain the maximum percentage of Mitel customers and optimize the lifetime value of those customers.

  Responsibilities:

  • Drive awareness of CLM propositions within Mitel sellers, Mitel Partners and ultimately to end customers.

  • Build trust and create conversations with customers through events, campaigns, and specific calls to action within a channel go-to-market environment.

  • Create and convert customer interest into paid outcome for one-time upgrades as well as keeping customers loyal through subscription and renewals or add-on purchases for upsell.

  • Design and execute campaigns to drive targeted outcomes such as managing migration of customers on an end of sale platform to preferred destinations.

  • Design and implement compelling content that shows strong value proposition relating to lifecycle decisions.

  • Own go-to-market enablement for all CLM campaigns, programs and offers.

  • Accountable for KPI and measurement of results at both campaign/program effectiveness level and return on investment financial level.

  Requirements:

  • 15+ years of product marketing management experience in product and software/SaaS businesses.

  • Successful track record of consistently achieving results with a high level of predictability by close management of end-to-end campaign/program execution, driving customer engagement and cross-sell/up-sell initiatives, and promotions.

  • A deep understanding and successful track record of engaging customers in a channel go to market environment.

  • Proven ability to communicate and gain mind share at the executive level of major channel partners.

  • Understanding of competitive landscapes and Mitel`s positioning within these.

  • Demonstrable understanding of ROI and data driven measurement of results.

  • Proven track record in cross functional execution with leveraged resources.

  • Ability to influence the positioning Mitel lifecycle enablement relative to competition.

  • Strong consultative skills, excellent relationship building, proven strategic planning, and strong business acumen skills.

  • Excellent organizational and follow up skills. Ensures proper follow up and execution on prescribed/agreed plans.

  • Engaging communication, storytelling, and asset development skills.

  • Proficiency in utilizing relevant tools across market research and analysis, workflow and project management, content creation and marketing.

  • Bachelor’s Degree or equivalent work experience. Master’s degree in related area preferred.

  ⠀

  Exact compensation may vary based on skills, experience, location, market data, and existing team equity.

  Base Pay range in United States

  $180,000 yr - $230,000yr

  Mitel offers a comprehensive benefit program which includes affordable Medical, Dental, Vision, Life and Disability Insurance, Matching 401(k) plan, Paid time off (holiday, vacation and sick), Employee Assistance Program, Reward and Recognition Programs and more! Benefits may vary based on full-time or part-time employee status.

  At this time, we are not offering sponsorship for US work authorization for any new job applicants.

  For more information, visit Why Mitel or follow us on LinkedIn here.

  Mitel is committed to achieving workforce diversity and creating an inclusive working environment. Diversity makes sense for us, for our customers and for our future. We value different perspectives, skills and experiences, and welcome applications from all sections of the community.

  Mitel provides equal opportunities to all applicants and employees. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, color, national origin, sexual orientation, ancestry, sex (including gender identity, pregnancy, childbirth, or related medical condition), parental status, age, religion or religious belief, creed, disability, medical condition, genetic information, marital status, citizenship status, military service, political affiliation, or any other characteristic protected by state, federal law, or local ordinance.

  These protections extend to all management practices and decisions, including recruitment and hiring practices, appraisal systems, promotions, demotions, transfers, compensation changes, training, career development programs, layoffs, and terminations.

  The Affirmative Action Plan is available for viewing to any employee or applicant for employment upon request.

  #LI-MW1
  

• About the company

  Mitel Networks Corporation is a Canadian telecommunications company.

Notice