• Job Description

  Req#: 484372

  About VENUS

  VENUS is a leading women’s fashion brand offering clothing, swimwear, and lingerie in sizes 2-24. Founded in 1984 and headquartered in Jacksonville, Florida, VENUS’ unique products inspire Fun. Sexy. Style. and help our customers to make an impression in every moment of their lives. This role is an opportunity to join a growing organization with transparent leadership and to work in an innovative environment with other passionate and hard-working people. Sustainability, diversity, and inclusion are core values of our brand and are central to the company’s engaging culture. If you would like to be part of our inclusive, forward-thinking, and collaborative team, we encourage you to apply today!

  The VP, Marketing drives the company topline growth through increasing customers and customer lifetime value. This role encompasses all sales channels (online and offline) and success is measured based on maximizing the value of Venus’s customer relationships. This role is expected to drive the strategic marketing planning recognizing the changing customer touchpoints and expectations, the digital transformation in marketing or targeting opportunities, and the corresponding change in the market and competitors.

  Job Duties

  • Lead and develop the Marketing team(s) responsible for both digital and offline marketing within the overall organization.
  • Develop (international) Ecommerce strategy, road-map and deliverable seasonal financial plans for continuing to grow the top line customer sales with an efficient cost/sales ratio.
  • Specifically to lead the teams that manage the core catalog, digital marketing and email channels perform to ensure that they deliver the planned goals.
  • Develop the segmentation and customer data strategy that ensures the understanding of customer relationships but also creates specific marketing actions and targets around identifiable audiences.
  • Drive strategy for maximizing traffic and conversion in the online experience through the vision for the company’s websites and understanding the digital user interface.
  • Engage cross functional partners and external vendors to develop technical changes supporting improvements in the digital experience.
  • Act as a joint leader in the company BI initiative to create a valuable data infrastructure and meaningful insights and actions.
  • Represent customer sales strategy within the overall business strategy and organization reviews of the company senior leadership / executive team.
  • Manage international benchmarking and co-ordination around all customer related topics between Venus and the international companies that are part of the bonprix and Otto group.
  • Partner with IT to deliver site development and transitions
  • Other duties may be assigned.

  Qualifications

  • Excellent problem-solving skills, as well as good planning, time management and organizational proficiencies.
  • Minimum of 12+ years of relevant experience developing & executing marketing strategies and plans in a direct marketing retail or e-commerce environment.
  • Must be a commercial manager with the ability to collaborate, influence and challenge at all levels, front-line employees and senior leadership.
  • Successful track record with leading an online marketing team, mentoring, professional development, and succession planning.
  • Strong ability to drive topline results while also addressing organizational change for digitalization and customer retention through improved NPS.
  • Possess an agile mindset to support flexibility and change within the organization.
  • Strategic thinking skills combined with emotional intelligence.
  • Understands how to leverage technology to target, segment, and analyze relevant data with significant success in B2C online marketing.
  • Excellent training, presentation, and communication skills (verbal and written) with a credible presentation style.
  • Experience with Ecommerce business models and the retail industry

  Education & Experience

  • Bachelor’s Degree, Master’s Degree preferred, in Marketing, Computer Science, or related fields, and a minimum of 12+ years of related experience, with a minimum of 6+ years of experience leading teams.

• About the company

  Shop the best in women's fashion, clothing, swimwear, and lingerie. Trendy styles & looks that provide a confidence that is contagious, right to your front door!

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