WTTW

WTTW News, Newsletter Producer


PayCompetitive
LocationChicago/Illinois
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 314

      WTTW News (Chicago PBS) is seeking a Newsletter Producer to conceive, write, edit, and produce a suite of engaging, popular newsletters for local news consumers.

      KEY RESPONSIBILITIES:

      · In collaboration with editorial, marketing, and digital colleagues, develop, propose, and implement data-driven WTTW News newsletter strategy; rollout plan with the objective of achieving established metrics and audience growth goals.

      · Work with editorial, marketing, and digital colleagues to develop and then implement a distinctive and engaging voice to differentiate the tone of WTTW News newsletters.

      · Produce audience-driven newsletters from start to finish – write, edit, and fact check copy; gather related assets including images and graphics; ensure issue-specific promos and ads are included; prepare distribution list; and schedule/send from eblast software system.

      · Build contact and distribution lists with the goal of exponentially increasing and retaining subscriber base for each newsletter.

      · Consistently experiment with new formats and perform A/B testing across newsletter elements and tactics to drive growth and maximize engagement.

      · Develop, document, and share analytics reporting; continuously analyze newsletter content performance and make recommendations for content adjustments and innovations.

      · Perform other digital content production duties for news as assigned.

      SKILLS/QUALIFICATIONS:

      · Demonstrated understanding of web analytics data to inform strategy.

      · Demonstrated understanding of and passion for newsletter landscape, trends, and techniques.

      · Ability to work independently, proactively, and persistently in a fast-paced and deadline-driven work environment.

      · Exceptional attention to detail and accuracy; excellent organizational and planning skills.

      · Strong interest in Chicago news.

      · Understanding of journalistic ethics and procedure as well as an understanding of public media.

      EXPERIENCE:

      · 3+ years of experience writing audience-driven, data-informed news content.

      · Demonstrated experience writing, reporting, fact checking and editing digital news with knack for identifying compelling topics and implementing ways of drawing readers in to build loyalty.

      · Demonstrated experience utilizing photo editing and email blast/content management software.

      · Expert knowledge of email analytics gathering, analysis, and reporting tools.

      · Work experience with a news organization is preferred.

      *Selected candidate will need to be, or become, a member of AFTRA.

      Window to the World Communications, Inc., the parent organization of WTTW and WFMT, is an Equal Opportunity Employer. Diversity is a core value at WTTW|WFMT. We are passionate about building and sustaining an inclusive and equitable working environment for all staff. We believe every member on our team enriches our diversity by exposing us to a broad range of ways to understand and engage with the world, identify challenges, and to discover, design and deliver solutions. WTTW|WFMT is committed to attracting and retaining a diverse staff. WTTW|WFMT will honor your experiences, perspectives, and unique identity. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable and welcoming.

  • About the company

      WTTW, virtual channel 11, is the primary Public Broadcasting Service member television station licensed to Chicago, Illinois, United States.