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Analyst, Digital Marketing
5 days agoPayCompetitive
LocationNashville/Tennessee
Employment typeFull-Time
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Job Description
- Req#: 17210
Employer Industry: Healthcare Services
Why consider this job opportunity:
- Opportunity for career advancement and growth within a high-growth healthcare organization
- Work in a supportive and collaborative environment focused on improving senior members' lives
- Engage in diverse responsibilities across digital marketing channels
- Chance to make a significant impact on the organization's online presence and member engagement
- Utilize cutting-edge tools and technologies in digital marketing strategies
What to Expect (Job Responsibilities):
- Oversee and manage website content, ensuring alignment with SEO strategies and marketing goals
- Develop, implement, and manage paid search campaigns (Google Ads, Bing Ads)
- Execute SEO strategies to enhance organic visibility and website traffic
- Design, execute, and analyze email marketing campaigns for lead nurturing
- Monitor and analyze digital marketing performance using tools like Google Analytics and Google Tag Manager
What is Required (Qualifications):
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4-7 years of digital marketing experience, preferably within a healthcare organization or agency
- Expertise in paid search, SEO, and Conversion Rate Optimization (CRO)
- Proficiency in Google Ads, Google Analytics, Google Search Console, and Google Tag Manager
- Excellent communication, project management, and collaboration skills
How to Stand Out (Preferred Qualifications):
- Google Ads and/or SEO certifications
- Experience with marketing automation platforms (e.g., HubSpot, Marketo)
- Working knowledge of HTML, CSS, and JavaScript
- Familiarity with UX/UI best practices and website user journey optimization
- Experience with design tools like Canva for content creation
#HealthcareServices #DigitalMarketing #CareerOpportunity #SEO #MarketingAutomation
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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.About the company
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