At Fiskars Group we are unified and driven by our common purpose: pioneering design to make the everyday extraordinary. Join our team and seize the extraordinary opportunity to influence the everyday!

Brand Engagement and PR Manager Sweden

Fiskars Group is looking for an experienced and inspirational PR professional to join Iittala & Nordic Brands’ (Arabia & Rösrtrand) brand marketing team as Brand Engagement and PR Manager Sweden. This role leads Iittala’s & Rörstrand’s local PR strategy and its execution and supports the global brand marketing team in global PR & influencer strategy execution.

Brand Engagement and PR Manager Sweden role is a fixed-term parental leave substitution (from January 2024 until approx. January 2025).

About The Role

This role is responsible for PR relations and earned media in the Swedish market for Iittala & Rörstrand brands and works closely with the local Marketing activation team in the marketing planning. Brand Engagement & PR Manager creates and executes the local PR & influencer strategy. The role is also responsible for Rörstrand’s social media, event planning, execution and press outreach.

In addition, the role supports the global Iittala PR manager in building the global PR plans, events & influencer strategy.

Responsibilities:

· Develop local earned media strategy according to the global brand & PR strategy for the Swedish market focusing especially on lifestyle and design industry media

· Create and execute on Local PR plan for Iittala & Rörstand maximising the impact of product launches and brand collaborations

· Managing the work of the local PR agency

· Develop press content for Rörstrand brand and adapt global press content for Iittala for local use.

· Develop the global influencer strategy in cooperation with global PR manager and execute on the strategy locally.

· Build social media strategy and plan for Rörstrand & adapt the plan for Iittala for the Swedish market, execute on the plans, incl. community management.

· Select and manage media connections and partnerships (incl. influencers) globally and locally in line with the brand strategy

About You Qualifications:

· 3+ years of experience from a similar position in design, fashion or lifestyle PR

· Bachelor's degree in Marketing, Brand Management or Communication

· Excellent written and spoken communication skills in Swedish and English and solid experience in crafting impactful press releases with high linguistic standards

· Strong media network and relationships with journalists, influencers and other stakeholders

· Knowledge of Swedish & International design and lifestyle media landscape

· Strong pitching skills and understanding of the visibility generation logic of the design industry

· Excellent project management and collaboration skills

· Experience from Social Media strategy & community management

This position is based in Stockholm, Sweden. We have a hybrid working model allowing you to work flexibly from home and at the office. In this role you will report to Senior Manager Brand Marketing, Essi Tani.

Need more details?

Please call Senior Manager Brand Marketing, Essi Tani by phone (+358 407323591) Thu Nov 23rd between 2-3pm or Friday Nov 24th between 1-2pm.

Ready to join? Applications will be handled on an ongoing basis, with the very latest application date 30th November 2023. The target start for the position is in January 2024.

Last day of application:

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At Fiskars, we value providing benefits that matter to you and cater to our diverse global workforce, no matter where you are in the world. While benefits may vary based on location, here are some of the incredible offerings you can expect when joining our team:

Competitive Compensation: We ensure that our employees are fairly compensated based on industry standards and local market factors.

Collective Agreement: We believe in setting the right standards when it comes to working conditions, we are therefore bounded by collective agreements that ensure a good pension plan, occupational and health insurance, parental leave and vacation days to mention some.

Health and Wellness: Your well-being matters to us and we want to help you achieve it. We offer a well-being allowance (Friskvårdsbidrag) that covers wellness-related costs up to 4000 SEK per year.

Work-Life Balance: We understand the need for balance in your life. Our paid time off plans and flexible work arrangements and policies are designed to accommodate local customs and personal commitments, enabling you to thrive in both your professional and personal life. We currently offer hybrid work arrangements where possible.

Professional Development: We believe in nurturing talent and supporting professional growth. Through training programs, skill development initiatives, and learning resources, we empower our employees to reach their full potential.

Inclusive and Diverse Environment: We celebrate diversity and foster an inclusive culture across all our markets. Our commitment to creating an environment where everyone feels welcome and respected remains consistent, regardless of location.

Recognition and Rewards: We believe in celebrating and recognizing the contributions of our employees worldwide. Our recognition programs are designed to acknowledge exceptional performance and achievements, ensuring that your efforts are celebrated and valued.

Vested Interest: Through our Employee Share Purchase Plan (ESPP), you have the opportunity to invest in Fiskars Group and become a proud co-owner, sharing in the success and growth of the company.

Employee Discounts: We want to ensure our team members make each day extraordinary with use of our products and offer product discounts across our brands.

Please note that specific benefits may vary based on local regulations, market conditions, and other factors. We are committed to providing competitive and meaningful benefits to our employees in every market we operate.

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