• Job Description

  Req#: 523618
  Position Title: Business Intelligence Specialist

  Department: Marketing and Communications

  Classification: Regular, Full-Time, Non-Exempt

  Supervisor: Senior Director, Marketing and Business Intelligence

  Office Location: Burbank, CA (Hybrid Remote)

  Compensation: $33.50-$38.50/ hourly

  Work with a Purpose!

  PBS SoCal is looking for a Business Intelligence professional to become the driving force behind our data driven strategies. In this important role you will leverage cutting edge tools and techniques to provide critical business insights. If you are ready to make an impact with your analytical expertise and problem-solving skills, submit your cover letter and resume today!

  About PBS SoCal

  PBS SoCal tells stories that matter through original programs that reflect the diversity of the region, and the full schedule of trusted PBS programs. Our content channels are available for free on internet-connected screens and seven local broadcast channels.

  A donor-supported community institution, PBS SoCal sparks the sharing of ideas at in-person cultural events and community conversations and delivers social impact through services that prepare our most vulnerable children for school.

  Job Overview

  The Business Intelligence Specialist is responsible for collecting and reporting multi-platform viewership data to help track organizational KPIs. This includes compiling, organizing, and analyzing various data sets to measure audience reach and campaign success. This role will also support the maintenance and reporting of tools and resources, including annual insights and data dashboards.

  Primary Duties/Responsibilities:

  60% Reporting

  • Complete monthly multi-platform KPIs, campaign wrap, programming deep dives, and ad hoc reporting requests
  • Responsible for downloading, formatting, and organizing raw data metrics for audience reporting, across platforms, including broadcast, digital, email and social data sources
  • Utilize various third-party tools to query data (Nielsen Arianna & NLTV, Myers ProTrack, Google Analytics, Domo, Sprout Social, etc.)
  • Monitor, maintain, and report on multi-platform KPIs using established Tableau dashboards
  • Coordinate with internal and external data teams/agencies to ensure changes in reporting platforms are accurate
  • Provide admin support, including QC & troubleshooting discrepancies, for Tableau dashboards & data warehouse

  25% Analysis

  • Interpret and present data into a visual and comprehensive narrative
  • Analyze data trends and audience tracking
  • Coordinate data request with colleagues’ cross-functionally

  15% Administrative

  • Create and maintain an archival process for all data and past analysis
  • Participation in department and project meetings
  • Other duties as assigned

  Qualifications:

  • Bachelor’s degree (an emphasis in Business, Marketing, Computer Science or related field is preferred)
  • 2-3 years of working with complex data sets, analytics, or related experience
  • Experience working with large data sets (broadcast, digital, marketing, or social media data)
  • Experience with Google Analytics
  • Experience with Nielsen products
  • Experience with visualization software (Google Data Studio, Tableau, Microsoft B)
  • Proven understanding of the media landscape (Broadcast TV, OTT, mobile viewing, etc.)
  • Proficient in Microsoft Office - Word, Excel, PowerPoint, Outlook (advanced level in Excel and experience with CSV files)
  • Ability to juggle multiple deadlines at once and effectively prioritize work
  • Highly organized and detail-oriented, with a passion for accuracy
  • History of communicate effectively and efficiently with internal clients

  Physical Demands

  While performing the duties of this job, it is regularly required to sit; use hand to finger, handle, or feel objects, tools, or controls; reach with hands and arms; and talk or hear. The employee is also required to stand and walk.

  Work Environment

  The working conditions are primarily a telecommuting setting . However, the position will require some mandatory and optional off-site travel to Burbank, Costa Mesa vendors and/or other locations as needed. Depending on the position, job duties, and subject to the discretion of the company, the position may be telecommuting eligible in whole or part.

  Equal Opportunity Employer

  PBS SoCal provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regards to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

• About the company

  KOCE-TV, virtual channel 50, is the primary Public Broadcasting Service member television station serving Los Angeles, California, United States that is licensed to Huntington Beach.

Notice