• Job Description

  Req#: 2410672

  We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

  At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

  To learn more about CIBC, please visit CIBC.com

  What you’ll be doing

  Reporting to the Senior Manager , Digital Agile Sales, you will facilitate the co-creation of end-to-end Digital client experiences with our Partners. As a savvy digital marketer, you will lead group discovery sessions turning ideas and objectives from various lines of businesses into personalized digital direct marketing experiences on mobile and online platforms , leveraging capabilities such as A/B testing . You will prioritize collaboration and take an iterative approach to execut ing campaigns using agile practices (standups, backlog grooming, sprint planning, campaign retro s ). As a lead, you will project manage multiple campaigns through a cross- functional team from content creation and development to testing, leveraging workflow management tools (JIRA) . You will manage stakeholder expectations and act as the key point of contact between lines of business , product owners, marcom, data part n ers and development teams to ensure successful campaign execution.

  At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.

  How you’ll succeed

  • Relationship building: Work closely and collaboratively with Marketing Communications , Lines of Business Partners, Data teams and Digital Sales & Strategy teams to lead the planning and execution of Digital Marketing campaigns.
  • Digital Marketing Experience: Understand and pull from Digital Marketing best practices to develop the best client experiences possible, while ensure marketing campaign efficiency and effectiveness.
  • Campaign and Project Management: Work with cross functional teams to design, build and test marketing campaigns through to launch, with great attention to detail and open communication, leveraging JIRA as a workflow management tool.
  • Reporting, Campaign Optimizations & Digital Firsts: Analyze reports and dashboards to provide timely recommendations to improve overall digital performance for assigned initiatives based on pre-defined digital marketing KPIs. Understand and implement optimization opportunities for in-market campaigns. Support the Senior Manager, Agile Digital Sales to manage assigned “test & learn” initiatives and pilot projects. Aggregate and share insights from all digital marketing initiatives.

  Who you are

  • You're passionate about people. You find meaning in relationships, and surround yourself with a diverse network of partners. You build trust through respect and authenticity.
  • You're digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends.
  • You put our clients first. You engage with purpose to find the right solutions. You go the extra mile, because it's the right thing to do.
  • You act like an owner. You thrive when you're empowered to take the lead, go above and beyond, and deliver results.
  • You can demonstrate experience in: Agile Project Management, JIRA, Confluence, Adobe Marketing Platforms (Analytics, Test and Target, Experience Manager, Audience Manager), Sales KPIs & Reporting, Financial Industry knowledge
  • Values matter to you . You bring your real self to work and you live our values - trust, teamwork, and accountability.

  What CIBC Offers

  At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.

  • We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

  • Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

  • We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

  *Subject to plan and program terms and conditions

  What you need to know

  • CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com

  • You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

  • We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

  Job Location

  Toronto-81 Bay, 33rd Floor

  Employment Type

  Regular

  Weekly Hours

  37.5

  Skills

  Accountability, Agile Methodology, Agile Project Management, Agile Projects, Campaign Development, Communication, Creativity, Digital Marketing, Digital Sales, Marketing, Marketing Campaigns, Marketing Communications (MarCom), Marketing Initiatives, Microsoft Excel, Microsoft PowerPoint, Prioritization, Project Management

• About the company

  The Canadian Imperial Bank of Commerce, commonly referred to as CIBC, is one of the "Big Five" banks in Canada.

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