Vistaprint

Senior Digital Media Buyer (CTV & Programmatic) - East Coast Remote


PayCompetitive
LocationBoston/Massachusetts
Employment typeFull-Time

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  • Job Description

      Req#: 19546
      Employer Industry: Digital Marketing and Advertising

      Why consider this job opportunity:
      - Opportunity for career advancement and growth within the organization
      - Work remotely in a flexible, award-winning remote-first environment
      - Join an inclusive community that values diverse perspectives and contributions
      - Engage in high-impact projects that shape omnichannel customer journeys
      - Be part of a culturally strong and high-performing team with a focus on collaboration and innovation

      What to Expect (Job Responsibilities):
      - Manage and optimize programmatic campaigns, focusing on CTV to drive measurable business outcomes
      - Develop and execute media strategies and paid media plans, including audience targeting and segmentation
      - Analyze campaign data and generate performance reports to inform decision-making
      - Troubleshoot and resolve issues related to programmatic buying, ensuring compliance with industry standards
      - Collaborate with internal teams to secure competitive deals and negotiate CPMs, Deal IDs, and PMP agreements

      What is Required (Qualifications):
      - 2-3 years of experience in CTV media buying, publisher networks, and demand-side platforms (DSPs)
      - Proficiency in programmatic tactics including Display, Native, Video, OTT/CTV, and Digital Out-of-Home
      - Strong knowledge of top programmatic ad platforms such as DV360 and The Trade Desk
      - Effective communication skills to engage with employees at all levels
      - Ability to work independently and remotely while being a supportive team player

      How to Stand Out (Preferred Qualifications):
      - Experience with automation tools for bidding and targeting
      - Familiarity with Google Analytics and media buying/creative testing tools
      - A passion for data-driven insights and customer journey optimization

      #DigitalMarketing #CTV #RemoteWork #CareerGrowth #DiversityAndInclusion

      We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.
      We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
  • About the company

      Vistaprint is a Dutch global, e-commerce company that produces physical and digital marketing products for small and micro businesses.

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