• Job Description

  Req#: 1473
  Belardi Wong, a leading full-service marketing and creative firm, is currently seeking a Digital Analyst - Paid Search to develop and execute its corporate and its clients' marketing initiatives who are industry leading multi-channel retailers, digitally native brands, and wholesale brands. This is an exciting opportunity for a marketing professional to leverage their expertise and skill sets to take their career to the next level.
  
  This role is a Tempory Full-Time Assignment working during Belardi Wong's normal business hours (Monday - Friday, 9am-5pm) and is currently scheduled to run through the end of December 2025.
  
  As a part of our Digital Strategy team, work with industry leading omni-channel retailers and DTC brands in analyzing, reporting, and strategically supporting their digital marketing efforts, focusing on paid search in Google and Bing. Provide insights to bolster our strategic consulting through data analysis, client reporting, and making recommendations for best practice paid search program implementation and optimization. The Digital Analyst will also support in building out Belardi Wong's growing digital media execution offering by executing paid search programs across clients, participating in weekly meetings with clients, and reporting on and optimizing performance to ensure that marketing initiatives meet or exceed client expectations. Areas of experience must include digital marketing, e-commerce strategy, Google Ads (e.g., text ads, PMX), Bing, and analytics. Interact regularly with internal team, industry vendors, and clients. Some travel is required.
  
  A Digital Analyst responsibilities include, but are not limited to:
  
  Opportunity Analysis & Project Work
  
  • Support in audits of paid search strategy across campaign structure, bid strategy, copy/creative, keyword strategy, Performance Max implementation and strategy
  • Review and then package findings and conclusions in concise Excel reports and in PowerPoint presentations to present to clients
  
  Direct Media Management
  
  • Execute the paid search strategy for emerging brand and multi-channel retailer clients including campaign execution, reporting and analysis in partnership with Sr. Digital Strategist
  • Manage weekly call agendas and ensure key insights are effectively communicated to the client in a timely manner
  • Ensure all campaigns are managed within agreed upon budgets and ROAS targets
  • Use tools such as Google Analytics, Google Adwords, Looker, and Funnel to generate reports, insights, and recommendations
  
  Additional Responsibilities
  
  • Work with internal team to share learnings across clients for improved performance in both search and social.
  • Stay up to date on industry trends and ensure Belardi Wong is on the cutting edge of digital marketing strategy.
  • Miscellaneous reporting and measurement.
  
  
  In addition, our "ideal candidate" has the following skills & experience:
  
  • Candidate must have 2+ years applicable experience. Must be very proficient in Google Adwords, Bing Ads, Google Analytics, Google Looker, Excel and Powerpoint.
  • Must be an expert in paid search.
  • A self-starter with ability to be both self-directed and be willing to collaborate with the broader team
  • Open to asking questions and the desire to learn and grow with the division
  
  
  Our Business, Our Culture, Your future...
  
  Belardi Wong is the industry's leading privately held integrated marketing and creative solutions provider. Founded in 1998 and headquartered in downtown Manhattan, NY, the company operates offices across the U.S. Belardi Wong is currently celebrating 20+ years of growth and innovation.
  
  Belardi Wong represents more than 200 premium retail brands and non-profit organizations including J. Crew, American Girl, Restoration Hardware, New Balance, Lucky Brand, Petco, Talbot's, Blue Apron, New York University, NACCP, and Human Rights Watch and more.
  
  With a reputation of excellence and exceptional service our success is largely driven by our incredibly talented employees and a commitment to delivering unparalleled results for our clients. We are a team of passionate leaders and strategic thinkers with an entrepreneurial spirit and a desire to push the limits. We continuously seek opportunities to evolve, innovate and elevate our services which translates to unlimited growth opportunities for both our clients and staff.
  
  Belardi Wong is committed to enabling a workplace culture that supports an open dialogue, teamwork, and trust. We value honesty, integrity, quality, diversity, innovation, and learning. We invest in our clients and our employees. Our staff is supported through education, training, and leadership; empowered to succeed and untap their full potential.
  
  We look forward to learning more about you and the value you can bring to Belardi Wong! For immediate consideration please provide your resume and availability.
  
  EOE/M/F/D/V

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