Employer Industry: Digital Marketing and Communications

Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Comprehensive healthcare benefits from day one, including vision, dental, and domestic partner coverage
- Supportive and collaborative work environment that values diversity and inclusion
- Chance to work with a team that prioritizes kindness, excellence, learning, innovation, and safety
- Engage in impactful marketing initiatives that enhance consumer experience

What to Expect (Job Responsibilities):
- Develop campaign workflows in CRM and marketing platforms
- Design and implement marketing strategies across multiple channels, including email and SEO
- Create and execute targeted email campaigns, managing list growth strategies, segmentation, and analysis
- Ensure proper testing and implementation of marketing assets, web content, links, and navigation paths
- Collaborate with system data analysts to create accurate marketing personas for targeted campaigns

What is Required (Qualifications):
- High School Diploma or Equivalent (GED)
- Minimum of 4 years of relevant experience in digital marketing
- Strong critical thinking and organizing skills
- Ability to work independently
- Proficiency in utilizing digital platforms and applications

How to Stand Out (Preferred Qualifications):
- Experience with web analytics and optimization recommendations
- Familiarity with various digital marketing tools and CRM systems

#DigitalMarketing #HealthcareBenefits #CareerGrowth #CollaborativeEnvironment #DiversityandInclusion

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